🔹 Job Title: Product Marketing Manager
🔹 Company: Visa
🔹 Location: San Francisco, California, United States
🔹 Job Type: Full-time
🔹 Category: 📦 Product Marketing
As a Product Marketing Manager for Visa Open Banking Solutions, you will drive B2B marketing strategies focused on A2A (Account-to-Account) Payments. This strategic role connects product innovation with revenue generation by developing compelling marketing materials, enabling sales teams, managing partner relationships, and executing marketing campaigns. You'll work cross-functionally to accelerate Visa's growth in the evolving open banking ecosystem.
ASSUMPTION: Based on the mention of "hybrid position" in the job listing, I'm assuming this is a full-time role since part-time or contract status would likely be explicitly stated.
Education: Bachelor's degree required; Advanced degree (Masters, MBA, JD, MD) or PhD can substitute for some experience
Experience: Minimum 5 years of relevant work experience with a Bachelor's degree; 2+ years with an Advanced degree; PhD holders may qualify with less experience
Skills:
ASSUMPTION: The job listing mentions "B2B product marketing" experience as preferred (5-7 years), but doesn't explicitly require payments industry experience, though it notes experience in fintech is a plus.
Salary Range: $132,300 - $191,800 USD per year (may include potential sales incentive payments if applicable)
Benefits: Comprehensive package including Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program; possible bonus and equity eligibility
Industry Comparison: This compensation range is competitive for Product Marketing Manager roles in the fintech sector in San Francisco, where the high cost of living and specialized skills demand premium salaries.
ASSUMPTION: The industry comparison is based on typical Product Marketing Manager compensation in the San Francisco area financial technology sector, where roles typically command higher salaries than national averages due to cost of living and specialized skill requirements.
Industry Position: Visa is a global leader in the payments technology industry, processing over 259 billion payment transactions annually across more than 200 countries and territories.
Company Size: Large enterprise corporation
Company Stage: Well-established public company with global reach and continued growth initiatives
ASSUMPTION: While specific employee count wasn't provided, Visa is known to be a large multinational corporation based on its global presence and transaction volume mentioned in the job description.
Career Level: Mid to Senior level based on experience requirements and strategic responsibilities
Reporting Structure: Not specified in the job description
Team Size/Composition: Not specified, but likely works within Visa Open Banking Solutions division
Growth Opportunities: Potential for advancement within Visa's product marketing organization or broader marketing functions
ASSUMPTION: The career level is inferred from the required 5+ years of experience and the strategic nature of the responsibilities. Growth opportunities are assumed based on typical career trajectories at large financial technology companies.
Office Type: Hybrid (specific in-office expectations to be confirmed by hiring manager)
Geographic Context: San Francisco is a major global tech hub with high cost of living and a dense concentration of fintech companies
Work Schedule: Standard office hours with potential travel requirements of 5-10% of the time
Regional Considerations: Bay Area offers extensive networking opportunities within the fintech and payments ecosystem; public transportation available but housing costs are among the highest in the US
ASSUMPTION: The work environment details are drawn directly from the job description which specifies a hybrid position. Regional context is based on known facts about San Francisco's position as a tech hub and its cost of living.
Typical Process: Initial screening, functional interview with marketing team, cross-functional stakeholder interviews, and final executive round
Key Assessment Areas: Strategic marketing thinking, B2B marketing expertise, product knowledge translation skills, stakeholder management abilities, and fintech industry understanding
Application Tips: Highlight experience with sales enablement, partner marketing, digital campaigns, and any fintech or payments industry background
ATS Keywords: B2B marketing, product marketing, sales enablement, partner marketing, open banking, A2A payments, fintech, martech, campaign management, SEO
ASSUMPTION: The interview process described reflects standard practices for senior marketing roles at large financial technology companies. The assessment areas and keywords are derived from the job responsibilities and qualifications listed.
Likely experience with:
ASSUMPTION: These tools are commonly used in B2B product marketing roles but weren't explicitly mentioned in the job description. They represent industry-standard technologies that would likely be relevant for this position based on the responsibilities.
Company Values: Visa's mission focuses on connecting the world through innovative, convenient, reliable, and secure payment solutions with a purpose-driven approach to uplift everyone, everywhere
Work Style: Collaborative, cross-functional, strategic, resourceful, and results-oriented with appropriate urgency
Self-Assessment: Consider whether you thrive in:
ASSUMPTION: The company values are taken directly from the mission statement in the job description. The work style is inferred from the preferred qualifications that mention strategic thinking, collaboration, and appropriate urgency.
ASSUMPTION: These challenges are inferred from the job responsibilities and the nature of B2B financial technology marketing. They represent common pain points for similar roles but aren't explicitly stated in the job description.
This Product Marketing Manager role at Visa differs from similar roles in several ways:
ASSUMPTION: This comparison is based on standard industry patterns for product marketing roles across different sectors and company sizes.
ASSUMPTION: These projects are illustrative examples based strictly on the listed responsibilities and focus areas mentioned in the job description.
ASSUMPTION: These questions are suggested based on the role responsibilities and would need to be adapted based on the specific interview context and progression.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.