📌 Core Information
🔹 Job Title: Product Manager - Marketing Growth (m/f/x)
🔹 Company: Scalable Capital
🔹 Location: Munich, Germany (with remote flexibility)
🔹 Job Type: Full-time
🔹 Category: Product Management, Marketing
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: Hybrid (on-site in Munich preferred, remote flexibility available)
🚀 Job Overview
Key aspects of this role include:
- Collaborating with marketing teams to build features and tooling for client acquisition and engagement campaigns.
- Conducting market and competitor research to develop Scalable's top-of-the-funnel product strategy and feature roadmap.
- Liaising between cross-functional teams to develop a technical feature roadmap that drives product adoption and growth.
- Improving data collection on key engagement metrics and optimizing the client's onboarding user experience.
ASSUMPTION: This role requires a strong understanding of both product management and marketing to succeed. Candidates should be comfortable working in a dynamic, fast-paced environment and have experience collaborating with cross-functional teams.
📋 Key Responsibilities
✅ Collaborate closely with Scalable's Marketing teams to build features and tooling that enable them to launch bold and innovative client acquisition and engagement campaigns.
✅ Conduct market and competitor research and review user feedback to develop Scalable's top-of-the-funnel product strategy and feature roadmap.
✅ Liaise between your cross-functional software development, design and marketing teams to develop a technical feature roadmap that drives product adoption and growth, and supports Scalable's overall brand and product strategy.
✅ Improve data collection on key engagement metrics and the client's user journey. Enable the marketing performance team to make data-driven decisions on user behaviour and improve segmentation.
✅ Help optimize the client's onboarding user experience and conversion rates across all digital acquisition and communication channels, Scalable Capital's public website and the onboarding journey.
✅ Collaborate with the mobile apps teams and other cross-functional teams to make Scalable's client experience the most engaging on the market.
✅ Support the decision-making process to select the right 3rd-party tools for our analytics, CRM and content management efforts.
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and cross-functional collaboration. Successful candidates will be comfortable wearing multiple hats and driving projects to completion.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field. Relevant work experience may substitute for formal education.
Experience: Several years of professional experience in agile product development, with a focus on marketing or growth roles.
Required Skills:
- Passion for digital products and the fintech landscape
- Customer-obsessive mindset and proven track record in executing/supporting world-class marketing campaigns in high-growth environments
- Strong analytical thinking, leveraging both quantitative and qualitative data to drive decisions
- Excellent communication skills, clear, concise, and targeted towards software engineers, stakeholders, or executives
- Hands-on mentality and geared towards execution: from idea to UX-prototype to user story and design
- Experience with common agile working tools and technologies like Jira, Confluence, Balsamiq, SQL/Metabase and similar applications
Preferred Skills:
- Experience with CRM, tracking, analytics & data collection, and content management tools
- Fluency in German (advantageous but not necessary)
- Strong business process mindset
ASSUMPTION: Candidates should have a strong background in both product management and marketing. Experience with fintech products and marketing tools is a plus.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (gross), depending on experience and qualifications. This estimate is based on market research for product management roles in the fintech industry in Munich.
Benefits:
- Be part of one of the fastest-growing and most visible Fintech startups in Europe, creating innovative services that have a substantial impact on the lives of our customers
- Work with an international, diverse, inclusive, and ever-growing team that loves creating the best products for our clients
- Enjoy an office in a great location in the middle of Munich or Prenzlauer Berg, a vibrant district surrounded by an exciting array of restaurants, cafés and convenient amenities
- Be productive with the latest hardware and tools
- Learn and grow by joining our in-house knowledge sharing sessions and spending your individual Education Budget
- Learn and experience German culture first hand by joining our free German language classes
- (International) relocation support
- Flexible vacation policy and the opportunity to work from abroad
- Benefit from an attractive compensation package and from the company pension scheme
- Monthly contribution of 25% for the ‘Deutschland Jobticket’
- Say goodbye to order commissions and say hello to your complimentary subscription of Scalable Capital’s PRIME+ Broker
ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in the fintech industry in Munich. The benefits listed are based on the information provided in the job description and may be subject to change.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically Fintech
Company Size: Medium (501-1,000 employees). This size allows for a dynamic work environment with opportunities for growth and impact.
Founded: 2014. Scalable Capital has since grown to become a leading digital investment platform in Europe.
Company Description:
- Scalable Capital is a leading digital investment platform in Europe, empowering everyone to shape their financial future.
- The company offers a range of services, including a digital wealth management service (Scalable Wealth) and a digital brokerage platform (Scalable Broker).
- With over 27 billion euros held on the platform by more than one million clients, Scalable Capital is a significant player in the European investment landscape.
Company Specialties:
- Digital investment management
- Digital wealth management
- Digital brokerage
- Fintech innovation
Company Website: Scalable Capital
ASSUMPTION: Scalable Capital is a well-established Fintech company with a strong focus on innovation and growth. Candidates should be comfortable working in a dynamic, fast-paced environment and have a passion for digital products and the fintech landscape.
📊 Role Analysis
Career Level: Mid-Senior level. This role offers opportunities for growth and career progression within the product management and marketing fields.
Reporting Structure: This role reports directly to the Head of Product. The role works closely with cross-functional teams, including marketing, software development, and design.
Work Arrangement: Hybrid (on-site in Munich preferred, remote flexibility available). This arrangement allows for a balance between collaboration and remote work.
Growth Opportunities:
- Progression to senior or management roles within the product management or marketing fields
- Expansion of responsibilities to include additional products or services
- Opportunities to work on strategic projects and initiatives
ASSUMPTION: This role offers significant opportunities for growth and development within the product management and marketing fields. Successful candidates will be proactive in seeking out these opportunities and driving their own career progression.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces in Munich and Berlin. The Munich office is located in the city center, while the Berlin office is situated in the vibrant Prenzlauer Berg district.
Office Location(s): Munich (preferred) and Berlin
Geographic Context:
- Munich: A major economic hub in Europe, with a thriving Fintech scene and a high quality of life
- Berlin: A vibrant, multicultural city with a strong startup ecosystem and a lower cost of living compared to Munich
Work Schedule: Standard full-time work hours, with flexible remote work options available. The company offers a flexible vacation policy and the opportunity to work from abroad.
ASSUMPTION: The location and work environment at Scalable Capital offer a dynamic, collaborative, and engaging work experience. Candidates should be comfortable working in a fast-paced, innovative environment and be open to occasional remote work.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- On-site or virtual interview with the hiring manager and team members
- Final interview with the Head of Product
Key Assessment Areas:
- Product management skills and experience
- Marketing expertise and understanding of the fintech landscape
- Analytical and problem-solving abilities
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the fintech landscape and Scalable Capital's products and services
- Showcase your analytical and problem-solving skills through specific examples or case studies
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
ATS Keywords: Product management, marketing growth, fintech, client acquisition, engagement campaigns, market research, feature roadmap, data analysis, user experience, onboarding optimization, digital acquisition, feature development, user journey
ASSUMPTION: The application process at Scalable Capital is designed to assess candidates' skills and cultural fit for the role. Successful candidates will be proactive in demonstrating their qualifications and preparing for each stage of the interview process.
🛠️ Tools & Technologies
- Jira, Confluence, Balsamiq, SQL/Metabase, and similar agile working tools
- CRM, tracking, analytics & data collection, and content management tools (specific tools not mentioned in the job description)
ASSUMPTION: Successful candidates will be comfortable working with a range of agile working tools and technologies, as well as CRM, tracking, analytics & data collection, and content management tools specific to the role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric: Focus on the needs and preferences of our clients
- Innovative: Continuously seek out new ideas and solutions to drive growth and improvement
- Collaborative: Work together to achieve our goals and support each other's success
- Data-driven: Use data and analytics to inform our decisions and strategies
- Agile: Adapt quickly to change and respond to new opportunities and challenges
Work Style:
- Dynamic and fast-paced, with a focus on execution and results
- Collaborative and cross-functional, with a strong emphasis on teamwork and communication
- Data-driven and analytical, with a focus on using data to inform decisions and strategies
Self-Assessment Questions:
- How do you align with Scalable Capital's customer-centric approach, and how have you demonstrated this in your previous roles?
- Can you provide an example of a time when you drove innovation and growth through a marketing campaign or product feature?
- How do you approach collaboration and communication with cross-functional teams, and how have you ensured the success of a project that required input from multiple stakeholders?
ASSUMPTION: Successful candidates will be able to demonstrate a strong alignment with Scalable Capital's company values and work style. They will be proactive in assessing their fit with the company culture and preparing for the interview process.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with frequent changes and new priorities
- Balancing the need for data-driven decision-making with the need for quick execution and innovation
- Collaborating effectively with cross-functional teams, including marketing, software development, and design
- Managing remote work and maintaining productivity and engagement in a hybrid work environment
ASSUMPTION: Successful candidates will be comfortable working in a fast-paced, dynamic environment and be proactive in managing the challenges that come with it. They will be skilled in balancing data-driven decision-making with quick execution and be effective communicators and collaborators.
📈 Similar Roles Comparison
- Product Manager - Marketing Growth (m/f/x) at Scalable Capital vs. Product Manager - Marketing at [Competitor Company]: Scalable Capital's role focuses more on top-of-the-funnel product strategy and feature roadmap development, while the competitor role may have a broader scope of responsibilities, including product management for the entire marketing funnel.
- Industry-specific context: The Fintech industry is characterized by rapid innovation and change, with a strong focus on digital products and services. Candidates should have a solid understanding of the fintech landscape and be comfortable working in a dynamic, fast-paced environment.
- Career path comparison: This role offers opportunities for growth and progression within the product management and marketing fields. Successful candidates may progress to senior or management roles, or expand their responsibilities to include additional products or services.
ASSUMPTION: This role is unique in its focus on top-of-the-funnel product strategy and feature roadmap development for a leading Fintech company. Candidates should be comfortable working in a dynamic, fast-paced environment and have a strong understanding of the fintech landscape.
📝 Sample Projects
- [Project example 1 - Developing a feature roadmap for a new client acquisition campaign, including user research, prototyping, and A/B testing]
- [Project example 2 - Conducting market research and competitor analysis to inform product strategy and feature development]
- [Project example 3 - Optimizing the client onboarding user experience and conversion rates across digital acquisition channels, including the onboarding journey and website]
ASSUMPTION: These sample projects are designed to illustrate the types of responsibilities and challenges that candidates may face in this role. Successful candidates will be able to demonstrate their ability to execute similar projects and drive results.
❓ Key Questions to Ask During Interview
- Can you describe the current top-of-the-funnel product strategy and feature roadmap, and how my contributions could shape its future?
- How does Scalable Capital support the professional development and growth of its product managers?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Scalable Capital foster a culture of innovation and continuous improvement, and how can I contribute to this culture as a product manager?
- What are the biggest challenges facing the product management and marketing teams at Scalable Capital, and how can this role help address them?
ASSUMPTION: These key questions are designed to help candidates assess their fit with the role and the company, and to demonstrate their interest and engagement in the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on product management, marketing, and fintech-specific qualifications
- Prepare for the interview process by researching Scalable Capital's products, services, and company culture, and by practicing your responses to common interview questions
- Follow up with the HR team after your interview to express your interest in the role and reiterate your qualifications and fit for the position
- If you are offered the position, consider negotiating your salary and benefits package to ensure a competitive and fair compensation for your skills and experience
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.