📌 Core Information
🔹 Job Title: Product Manager - Marketing Growth (m/f/x)
🔹 Company: Scalable GmbH
🔹 Location: Munich, Bavaria, Germany
🔹 Job Type: Full-time
🔹 Category: Marketing & Growth
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (3 days/week in the office)
🚀 Job Overview
Key aspects of this role include:
- Collaborating with marketing teams to build features for client acquisition and engagement campaigns
- Developing Scalable's top-of-the-funnel product strategy and feature roadmap
- Improving data collection on key engagement metrics and user journey
- Optimizing the client's onboarding user experience and conversion rates
- Supporting decision-making on selecting the right 3rd-party tools for analytics, CRM, and content management
ASSUMPTION: This role requires a strong understanding of both marketing and product management, with a focus on driving growth through innovative features and data-driven decisions.
📋 Key Responsibilities
✅ Collaborate closely with Scalable's Marketing teams to build features and tooling that enable them to launch bold and innovative client acquisition and engagement campaigns.
✅ Conduct market and competitor research and review user feedback to develop Scalable's top-of-the-funnel product strategy and feature roadmap.
✅ Liaise between cross-functional software development, design, and marketing teams to develop a technical feature roadmap that drives product adoption and growth, and supports Scalable's overall brand and product strategy.
✅ Improve data collection on key engagement metrics and the client's user journey. Enable the marketing performance team to make data-driven decisions on user behavior and improve segmentation.
✅ Help optimize the client's onboarding user experience and conversion rates across all digital acquisition and communication channels, Scalable Capital's public website, and the onboarding journey.
✅ Collaborate with the mobile apps teams and other cross-functional teams to make Scalable's client experience the most engaging on the market.
✅ Support the decision-making process to select the right 3rd-party tools for Scalable's analytics, CRM, and content management efforts.
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)
Experience: 5-10 years of professional experience in agile product development, with a focus on marketing growth
Required Skills:
- Passion for digital products and the fintech landscape
- Customer-obsessive mindset and proven track record in executing/supporting world-class marketing campaigns in high-growth environments
- Strong analytical thinking, leveraging both quantitative and qualitative data to drive decisions
- Excellent communication skills, clear, concise, and targeted towards various audiences (software engineers, stakeholders, or executives)
- Hands-on mentality and geared towards execution: from idea to UX-prototype to user story and design
- Experience with common agile working tools and technologies like Jira, Confluence, Balsamiq, SQL/Metabase, and similar applications
- Excellent English communication skills (German is advantageous but not necessary)
- Strong business process mindset
Preferred Skills:
- Experience with CRM, tracking, analytics & data collection, and content management tools
- Familiarity with the European investment landscape and regulations
- Experience working in a fast-paced, dynamic startup environment
ASSUMPTION: Candidates should have a strong background in both marketing and product management, with a proven track record of driving growth through data-driven decisions and innovative features.
💰 Compensation & Benefits
Salary Range: €70,000 - €100,000 per year (based on industry standards for a Product Manager with 5-10 years of experience in the FinTech sector in Munich)
Benefits:
- Be part of one of the fastest-growing and most visible Fintech startups in Europe
- Work with an international, diverse, inclusive, and ever-growing team
- Enjoy an office in a great location in the middle of Munich or Prenzlauer Berg, surrounded by an exciting array of restaurants, cafés, and convenient amenities
- Be productive with the latest hardware and tools
- Learn and grow by joining in-house knowledge-sharing sessions and spending your individual Education Budget
- Learn and experience German culture firsthand by joining free German language classes
- International relocation support
- Flexible vacation policy and the opportunity to work from abroad
- Attractive compensation package and company pension scheme
- Monthly contribution of 25% for the 'Deutschland Jobticket'
- Complimentary subscription to Scalable Capital's PRIME+ Broker
Working Hours: Full-time (40 hours/week), with flexible working hours and the opportunity to work remotely 2 days/week
ASSUMPTION: The salary range is estimated based on industry standards for a Product Manager with 5-10 years of experience in the FinTech sector in Munich. The benefits listed are based on the information provided in the job description.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically FinTech and digital investment platforms
Company Size: Medium-sized (501-1,000 employees), offering a dynamic and collaborative work environment
Founded: 2014, with a history of rapid growth and expansion in Europe
Company Description:
- Scalable Capital is a leading digital investment platform in Europe, empowering everyone to shape their financial future
- The company offers a range of services, including a digital investment platform for stocks, ETFs, and other exchange-traded products, as well as a digital wealth management service
- Scalable Capital has over 1 million clients and manages over €27 billion in assets
Company Specialties:
- Digital investment management
- Fintech innovation
- Client-centric product development
Company Website: Scalable Capital
ASSUMPTION: Scalable Capital is a well-established FinTech company with a strong focus on innovation and client-centric product development. The company's success is driven by its ability to adapt to the changing investment landscape and meet the needs of its diverse client base.
📊 Role Analysis
Career Level: Mid-level to senior, with the opportunity to grow and take on more responsibilities as the company continues to expand
Reporting Structure: The Product Manager will report directly to the Head of Product and work closely with cross-functional teams, including marketing, software development, and design
Work Arrangement: Hybrid (3 days/week in the office, 2 days/week remote)
Growth Opportunities:
- As Scalable Capital continues to grow, there will be opportunities for the Product Manager to take on more responsibilities and advance their career within the company
- The company offers in-house knowledge-sharing sessions and an individual Education Budget to support professional development
- There may be opportunities to work on international projects and collaborate with teams based in other countries
ASSUMPTION: This role offers significant growth potential, as Scalable Capital is a rapidly growing company with a strong focus on innovation and expansion.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces in Munich and Berlin, with an emphasis on employee well-being and comfort
Office Location(s): Munich (Seitzstraße 8e, 80538 München) and Berlin (71-73 Carter Lane, London, England EC4V 5EQ)
Geographic Context:
- Munich: A vibrant city in southern Germany, known for its rich history, culture, and high quality of life
- Berlin: The capital and largest city of Germany, known for its diverse culture, nightlife, and historic landmarks
Work Schedule: Full-time (40 hours/week), with flexible working hours and the opportunity to work remotely 2 days/week
ASSUMPTION: Both Munich and Berlin offer a high quality of life, with a rich cultural scene, diverse neighborhoods, and ample opportunities for outdoor activities and recreation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- Technical interview with the Product team
- Final interview with the Head of Product
Key Assessment Areas:
- Product management skills and experience
- Marketing expertise and understanding of client acquisition and engagement
- Analytical skills and data-driven decision-making
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of Scalable Capital's products and services, as well as the FinTech industry as a whole
- Showcase your ability to work collaboratively and drive growth through innovative features and data-driven decisions
ATS Keywords: Product Manager, Marketing Growth, FinTech, Client Acquisition, Engagement Campaigns, Agile Development, Data Analysis, User Experience, CRM, Analytics, Communication, Team Collaboration, Technical Roadmap, Client Onboarding, Market Research, User Feedback, Problem Solving
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on relevant experience and skills. Applicants should take the time to tailor their application materials and demonstrate their understanding of the role and the company.
🛠️ Tools & Technologies
- Jira
- Confluence
- Balsamiq
- SQL/Metabase
- CRM, tracking, analytics & data collection, and content management tools (specific tools not mentioned in the job description)
ASSUMPTION: The specific tools and technologies used by Scalable Capital may vary depending on the team and the project. Applicants should be comfortable learning and adapting to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Client-centric: Focus on understanding and meeting the needs of our clients
- Innovative: Continuously seeking new ways to improve our products and services
- Collaborative: Working together to achieve our goals and drive growth
Work Style:
- Dynamic and fast-paced, with a focus on growth and innovation
- Collaborative and cross-functional, with a strong emphasis on teamwork and communication
- Data-driven, with a focus on making informed decisions based on quantitative and qualitative data
Self-Assessment Questions:
- Do you have a passion for digital products and the fintech landscape?
- Are you comfortable working in a dynamic, fast-paced environment and driving growth through innovative features and data-driven decisions?
- Do you have strong communication skills and the ability to work effectively with cross-functional teams?
ASSUMPTION: Scalable Capital is a dynamic, collaborative, and data-driven company, with a strong focus on innovation and growth. Applicants should be comfortable working in a fast-paced environment and driving growth through data-driven decisions and innovative features.
⚠️ Potential Challenges
- The role may require working with a large and complex product suite, with a wide range of features and functionalities
- Scalable Capital is a rapidly growing company, which may present challenges in terms of prioritizing and managing resources
- The role may require working with a diverse and international team, which may present communication and cultural challenges
- The role may require working with sensitive client data and adhering to strict regulatory requirements
ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth and innovation, as well as the chance to work with a dynamic and collaborative team in a rapidly growing FinTech company.
📈 Similar Roles Comparison
- This role is similar to a Growth Product Manager or Marketing Product Manager, with a focus on driving client acquisition and engagement through innovative features and data-driven decisions
- Unlike other roles in the FinTech industry, this role is focused specifically on the top-of-the-funnel product strategy and feature roadmap, with a strong emphasis on market research and user feedback
- This role offers significant growth potential, as Scalable Capital is a rapidly growing company with a strong focus on innovation and expansion
ASSUMPTION: This role is unique in its focus on the top-of-the-funnel product strategy and feature roadmap, with a strong emphasis on market research and user feedback. Applicants should have a strong background in both marketing and product management, with a proven track record of driving growth through data-driven decisions and innovative features.
📝 Sample Projects
- Developing and launching a new client acquisition campaign, with a focus on driving user engagement and conversion rates
- Conducting market research and competitor analysis to inform the development of a new feature or product offering
- Optimizing the client onboarding user experience and conversion rates across all digital acquisition and communication channels
ASSUMPTION: These sample projects are intended to illustrate the types of projects that the Product Manager may work on, rather than being an exhaustive list. The specific projects and initiatives will vary depending on the needs of the business and the priorities of the team.
❓ Key Questions to Ask During Interview
- Can you describe the current top-of-the-funnel product strategy and feature roadmap, and how this role will contribute to its development and execution?
- How does Scalable Capital approach market research and user feedback, and how will this role be involved in these processes?
- Can you describe the team structure and dynamics, and how this role will collaborate with other teams and stakeholders?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Scalable Capital support the professional development and growth of its employees?
ASSUMPTION: These key questions are intended to help applicants better understand the role, the team, and the company, as well as to demonstrate their interest and engagement in the hiring process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past work, including any relevant projects or initiatives that demonstrate your ability to drive growth through innovative features and data-driven decisions
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.