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Marketing Manager (Remote)

AVOMIND
Full-time
Remote
Worldwide
๐ŸŒ Digital Marketing

Marketing Manager (Remote)

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Marketing Manager (Remote)

๐Ÿ”น Company: AVOMIND

๐Ÿ”น Location: Berlin, Berlin, Germany (Remote)

๐Ÿ”น Job Type: Not specified

๐Ÿ”น Category: Marketing


๐Ÿ“Œ Essential Job Details

๐Ÿš€ Job Overview

AVOMIND is seeking a Marketing Manager to lead end-to-end marketing efforts for an Intellectual Property (IP) Consulting Company that serves tech companies in the US and India. This role will spearhead content marketing initiatives, develop brand strategy, execute AI-driven marketing campaigns, and manage events. The ideal candidate will have strong B2B marketing experience with particular expertise in content creation and digital marketing strategies.

ASSUMPTION: Based on the job description mentioning "our client" repeatedly, we assume AVOMIND is a recruiting firm hiring for an IP Consulting Company client. The role category is assumed to be Marketing based on the job title and responsibilities.


๐Ÿ“‹ Key Responsibilities

  • โœ… Lead end-to-end marketing efforts including content, social media, SEO, email campaigns, and webinars
  • โœ… Develop and optimize content for sales enablement, blogs, sales decks, case studies, and other collaterals
  • โœ… Define and implement brand identity and voice in collaboration with founders
  • โœ… Leverage AI tools and technologies to increase efficiency and quality across marketing initiatives
  • โœ… Analyze campaign data, optimize marketing efforts, and report ROI to stakeholders
  • โœ… Conceptualize and execute webinars, conferences, mixers, and other lead-generation events
  • โœ… Create and optimize landing pages using tools like click funnels

๐ŸŽฏ Required Qualifications

Education: Not specified

Experience: 3-5 years of marketing experience, preferably in B2B Tech Startups

Skills:

  • Content marketing expertise (blogs, whitepapers, case studies)
  • Working understanding of SEO, paid ads, email marketing, and social media strategies
  • Experience with AI tools (e.g., Jasper, ChatGPT, SurferSEO)
  • Project management capabilities
  • Exceptional written and verbal communication skills
  • Achievement-driven mindset
  • Positive and compassionate attitude
  • Results-oriented learning approach

๐Ÿ’ฐ Compensation & Benefits

Salary Range: Not specified

Benefits: Competitive salary and benefits package

Industry Comparison: Not specified

ASSUMPTION: The listing mentions "competitive salary and benefits" but doesn't provide specific figures. Marketing Manager roles in Berlin typically range from โ‚ฌ45,000-โ‚ฌ75,000 annually depending on experience level, though this is an industry average assumption and the actual compensation may vary.


๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry Position: An established IP Consulting Company that has filed 2000+ patents for 400+ tech companies, including notable clients like TATA, 6sense, Bisleri, Moengage, Fractal.ai, Imocha, Filo, and others.

Company Size: Not specified

Company Stage: Growth stage

ASSUMPTION: Based on the mention of a "growing team" and the volume of patents filed, we assume this is a growing company in the expansion phase. The focus on serving growth-stage tech companies also suggests this is a specialized firm with established processes but still scaling operations.


๐Ÿ“Š Role Analysis

Career Level: Mid to Senior level

Reporting Structure: Likely reports directly to founders

Team Size/Composition: Not specified

Growth Opportunities: Opportunity to shape and own the marketing function completely

ASSUMPTION: The seniority is inferred from the 3-5 years experience requirement and the mention of working directly with founders. The job description emphasizes owning and shaping the marketing function, suggesting this is a leadership role with significant autonomy and growth potential.


๐ŸŒ Location & Work Environment

Office Type: Remote

Geographic Context: Berlin is a growing European tech hub with a vibrant startup ecosystem and international community. The cost of living is moderate compared to other European tech centers.

Work Schedule: Not specified

Regional Considerations: While the job is listed in Berlin, the position appears to be fully remote, serving clients primarily in the US and India. This may require flexible working hours to accommodate different time zones.

ASSUMPTION: The job title explicitly mentions "Remote" and there's no discussion of on-site requirements, suggesting this is a fully remote position. The company likely has a distributed team structure given its international client base.


๐Ÿ’ผ Interview & Application Insights

Typical Process: For marketing manager positions, the interview process typically includes an initial screening call, a marketing-focused interview, possibly a practical assessment (like a marketing plan or content sample), and a final interview with leadership.

Key Assessment Areas: Content creation skills, strategic thinking, ability to leverage AI and technology, communication effectiveness, results orientation, cultural alignment with core values

Application Tips: Highlight previous B2B marketing experience, showcase content marketing portfolio, emphasize experience with marketing technology and AI tools, and demonstrate measurable results from past campaigns

ATS Keywords: B2B marketing, content marketing, IP services, tech startups, AI marketing tools, SEO, social media strategy, event management, campaign analytics, landing page optimization

ASSUMPTION: These insights are based on standard practices for marketing leadership roles, particularly in the tech/B2B space, and not directly stated in the job listing.


๐Ÿ› ๏ธ Tools & Technologies

  • AI writing tools (Jasper, ChatGPT)
  • SEO tools (SurferSEO)
  • Landing page builders (ClickFunnels)
  • Analytics platforms
  • Email marketing platforms
  • Content management systems
  • Social media management tools

ASSUMPTION: While the job listing explicitly mentions Jasper, ChatGPT, SurferSEO, and ClickFunnels, the other tools are standard for marketing management roles and would likely be required based on the described responsibilities.


๐Ÿ‘” Cultural Fit Considerations

Company Values: Achievement-driven, positive and compassionate, results-oriented learning

Work Style: Fast-paced, collaborative (working with founders), independent (owning the marketing function)

Self-Assessment:

  • Are you comfortable working directly with leadership and taking ownership of an entire function?
  • Do you thrive in environments where results and achievements are prioritized?
  • Can you balance a drive for results with a positive, compassionate approach?
  • Are you excited about working with technology companies and intellectual property concepts?

โš ๏ธ Potential Challenges

  • The role requires expertise across multiple marketing disciplines (content, social, SEO, events, etc.) which may be demanding for a single person
  • Remote work across potentially different time zones (serving US and India-based clients) may require flexible hours
  • Marketing complex IP services requires translating technical concepts into compelling content
  • The expectation to "own and shape" the marketing function suggests significant responsibility and possible limited existing marketing infrastructure

ASSUMPTION: These challenges are inferred from the comprehensive nature of the responsibilities and the context of the role, not explicitly stated in the listing.


๐Ÿ“ˆ Similar Roles Comparison

This role combines elements of several marketing positions:

  • Content Marketing Manager: This role has a stronger content focus than typical Marketing Manager positions, with particular emphasis on creating sales collateral and thought leadership content
  • Marketing Director: The level of ownership and direct work with founders is similar to director-level positions, though the experience requirements align with manager level
  • Growth Marketing Manager: The focus on measurable results and lead generation events suggests growth marketing responsibilities
  • Digital Marketing Manager: The technical requirements (SEO, landing pages, AI tools) are typical of digital marketing roles

ASSUMPTION: This comparison is based on standard industry role definitions and not directly stated in the job description.


๐Ÿ“ Sample Projects

  • Developing a content calendar and strategy to position the IP consulting firm as a thought leader in patent protection for tech startups
  • Creating case studies highlighting how the firm helped clients leverage IP assets for fundraising or acquisition
  • Planning and executing webinars on intellectual property topics targeted at growth-stage tech companies
  • Implementing and optimizing landing pages for specific IP services to generate qualified leads
  • Developing an AI-assisted content creation workflow to scale marketing output efficiently

ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and company context, not directly mentioned in the job posting.


โ“ Key Questions to Ask During Interview

  1. What marketing initiatives have been most successful for the company so far, and which areas need the most improvement?
  2. How does the marketing function currently collaborate with sales and the technical IP teams?
  3. What metrics will be used to evaluate the success of the marketing function and this role specifically?
  4. How developed is the current brand voice and identity, and how much latitude will I have to shape it?
  5. What resources (team, budget, tools) are currently allocated to marketing activities?
  6. How does the company balance serving clients across different time zones, and what expectations are there for availability?

ASSUMPTION: These questions are suggested based on the role type and company context but should be adapted to the specific interview situation.


๐Ÿ“Œ Disclaimer

โš ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


๐Ÿ“Œ Next Steps for Applicants

  1. Tailor your resume: Highlight your B2B marketing experience, content creation skills, and familiarity with AI tools mentioned in the job description
  2. Prepare your portfolio: Collect samples of your best content marketing work, particularly pieces that demonstrate your ability to explain complex concepts clearly
  3. Research the IP industry: Familiarize yourself with basic intellectual property concepts and the challenges tech companies face in this area
  4. Optimize your LinkedIn profile: Ensure it contains keywords like "B2B marketing," "content strategy," "tech marketing," and "AI tools"
  5. Prepare to discuss results: Gather specific metrics and accomplishments from previous roles that demonstrate your achievement-driven approach
  6. Consider your remote work setup: Be prepared to discuss your remote work experience and how you maintain productivity and communication in a distributed team