📌 Core Information
🔹 Job Title: Marketing Manager (m/w/d) Crop Protection
🔹 Company: Syngenta Group
🔹 Location: Frankfurt, Hesse, Germany
🔹 Job Type: Full-time
🔹 Category: Agriculture
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 3-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a 5-year Strategic Market Segment (SMS) plan for the DACH business unit
- Creating customer-oriented campaigns based on the SMS strategy
- Managing cross-functional project teams to develop market-relevant solutions
- Monitoring market trends and customer needs continuously
ASSUMPTION: This role requires a strategic mindset and strong project management skills to successfully develop and execute marketing plans.
📋 Key Responsibilities
✅ Responsible for the strategic market segment (SMS) Mais Herbizide and potentially other segments
✅ Develops new solutions and offers in collaboration with the region, based on customer needs
✅ Leads cross-functional project teams to develop market-relevant solutions and manage the existing portfolio
✅ Continuously observes the market and competition, understanding customer needs through market research and customer satisfaction studies
✅ Evaluates and uses market and customer information for operational sales planning and strategic product planning
✅ Develops customer-specific offers and places them strategically in collaboration with the CRM team
✅ Adapts the product strategy and positioning to the requirements of the DACH business unit, including LTO/Stewardship elements
✅ Budget responsibility, planning products/crops to meet or exceed volume and price targets
ASSUMPTION: This role involves a high degree of independence and requires strong analytical and communication skills to succeed.
🎯 Required Qualifications
Education: Bachelor's degree in Agricultural Sciences, Business Administration with a focus on Marketing, or equivalent
Experience: 3-5 years in marketing, technical, or sales roles within the agricultural sector
Required Skills:
- Strong analytical and strategic thinking skills
- Excellent communication skills in German and English
- Proven ability to work in a team and lead cross-functional projects
- Strong understanding of the agricultural sector and Syngenta's portfolio
- Familiarity with market research methods and customer needs analysis
Preferred Skills:
- Experience with business case development and cost-benefit analysis
- Fluency in additional languages
- Experience with sales planning and budget management
ASSUMPTION: Candidates with experience in the agricultural sector and a strong marketing background are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (based on experience level and industry standards)
Benefits:
- Company pension plan with significant employer contribution
- Performance bonus
- Group accident insurance
- 30 days of vacation per year
- Vacation allowance
- 6 reduced working hours days per year
- Remote working options (up to 100 days per year)
- Free parking
- Free coffee/tea/water/fruit
- Subsidized lunch
- Public transport access
- Corporate benefits platform
- Employee recognition program
- Sports opportunities
- Flexible working hours
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for marketing managers in the agricultural sector with 3-5 years of experience.
📌 Applicant Insights
🔍 Company Context
Industry: Syngenta Group operates in the global agriculture technology sector, focusing on crop protection, seeds, and sustainable agriculture.
Company Size: Syngenta Group has 10,001+ employees worldwide, providing a large and diverse work environment.
Founded: Syngenta Group was founded in 2000 through the merger of Novartis Agribusiness and Zeneca Agrochemicals.
Company Description:
- Syngenta Group is a global leader in agriculture technology, committed to transforming agriculture into a more sustainable and productive system
- The company aims to feed the world while reducing emissions and improving biodiversity
- Syngenta Group has a strong presence in over 90 countries and collaborates with hundreds of thousands of agricultural partners worldwide
Company Specialties:
- Crop Protection
- Seeds
- Biotechnology
- Sustainable Agriculture
Company Website: www.syngentagroup.com
ASSUMPTION: Syngenta Group's large size and global presence offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the mid-level management stage, with opportunities for growth and advancement within the marketing department or the broader organization.
Reporting Structure: The Marketing Manager reports directly to the Head of Marketing for the DACH region and works closely with cross-functional teams, including sales, product management, and research & development.
Work Arrangement: This is an on-site role based in Frankfurt, Germany, with the possibility of remote work up to 100 days per year.
Growth Opportunities:
- Progression to senior marketing roles or management positions within the marketing department
- Expansion into other business units or regions within Syngenta Group
- Development of leadership and strategic planning skills through on-the-job experience and training opportunities
ASSUMPTION: Successful candidates will have strong growth potential within Syngenta Group, given the company's size and global presence.
🌍 Location & Work Environment
Office Type: Syngenta Group's Frankfurt office is a modern, professional workspace with a collaborative and dynamic atmosphere.
Office Location(s): Frankfurt, Germany
Geographic Context:
- Frankfurt is the fifth-largest city in Germany and a major financial hub
- The city offers a high quality of life, with a rich cultural scene, excellent educational institutions, and a diverse range of recreational activities
- Frankfurt has a humid continental climate, with warm summers and cold winters
Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 5:00 PM. Flexible working hours and remote work options are available.
ASSUMPTION: The Frankfurt office provides a stimulating work environment, with easy access to urban amenities and a vibrant cultural scene.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and relevant team members
- Final interview with the Head of Marketing for the DACH region
Key Assessment Areas:
- Strategic thinking and planning skills
- Analytical and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with Syngenta Group's values
Application Tips:
- Highlight relevant experience in the agricultural sector and marketing roles
- Demonstrate a strong understanding of the agricultural market and Syngenta Group's portfolio
- Prepare examples of successful marketing campaigns or projects from your past experiences
- Show enthusiasm for Syngenta Group's mission and commitment to sustainable agriculture
ATS Keywords: Strategic Market Segment, Marketing Campaign, Customer Needs Analysis, Market Research, Product Strategy, Budget Management, Cross-functional Team Leadership, Agricultural Sector, Syngenta Group Portfolio
ASSUMPTION: Syngenta Group's application process is designed to assess candidates' strategic thinking, analytical skills, and cultural fit for the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, Microsoft Dynamics 365)
- Market research and analysis tools (e.g., SPSS, R, Python)
- Project management software (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: Successful candidates will be proficient in using Microsoft Office Suite and relevant market research and project management tools.
👔 Cultural Fit Considerations
Company Values:
- Commitment to sustainability and environmental responsibility
- Collaboration and teamwork
- Innovation and continuous improvement
- Integrity and accountability
Work Style:
- Results-driven and proactive
- Strong analytical and strategic thinking skills
- Excellent communication and presentation abilities
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you align with Syngenta Group's commitment to sustainability and environmental responsibility?
- Describe a time when you had to adapt your work style to fit a new team or project dynamic?
- How do you approach continuous learning and improvement in your role?
ASSUMPTION: Successful candidates will demonstrate a strong commitment to Syngenta Group's values and a work style that aligns with the organization's collaborative and innovative culture.
⚠️ Potential Challenges
- Managing cross-functional teams with diverse backgrounds and expertise
- Balancing strategic planning and day-to-day operational tasks
- Adapting to a dynamic and evolving market landscape
- Working in a large, global organization with a complex structure
ASSUMPTION: Successful candidates will possess strong leadership and project management skills to overcome these challenges and thrive in the role.
📈 Similar Roles Comparison
- This role focuses more on strategic market segment planning and less on day-to-day tactical marketing tasks compared to other marketing manager roles
- Syngenta Group's global presence and commitment to sustainability set it apart from other agricultural technology companies
- Career progression opportunities within Syngenta Group are extensive, given the company's size and global footprint
ASSUMPTION: Candidates should consider the strategic focus and global context of this role when comparing it to other marketing manager positions.
📝 Sample Projects
- Developing and implementing a 5-year Strategic Market Segment plan for a new product launch
- Conducting market research and customer needs analysis to inform product positioning and pricing strategy
- Managing a cross-functional project team to develop and execute a marketing campaign for an existing product
ASSUMPTION: These sample projects illustrate the strategic and cross-functional nature of the Marketing Manager role within Syngenta Group.
❓ Key Questions to Ask During Interview
- How does this role contribute to Syngenta Group's mission to feed the world while reducing emissions and improving biodiversity?
- What are the key priorities for this role in the first 90 days?
- How does the marketing department collaborate with other functions, such as sales and product management, within Syngenta Group?
- What opportunities are there for professional development and growth within the marketing department or the broader organization?
- How does Syngenta Group support work-life balance for its employees?
ASSUMPTION: These interview questions help candidates better understand the role's strategic importance, cross-functional collaboration, and growth opportunities within Syngenta Group.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in the agricultural sector and marketing roles
- Prepare examples of successful marketing campaigns or projects from your past experiences to discuss during the interview
- Research Syngenta Group's mission, values, and commitment to sustainable agriculture to demonstrate your enthusiasm for the organization
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.