📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: CPM (via Jobs for Humanity)
🔹 Location: Thame, United Kingdom (Hybrid work available)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (flexible location)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies to drive user acquisition and engagement on the app
- Collaborating with cross-functional teams to ensure brand consistency and effective communication
- Conducting user research to inform product development and engagement plans
- Managing marketing budgets and tracking costs and returns by campaign
- Organizing and managing events and external shows
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a team environment.
📋 Key Responsibilities
✅ Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
✅ Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
✅ Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
✅ Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
✅ Manage annual marketing budgets, tracking costs and returns by campaign
✅ Assist with the organization and management of events and external shows
✅ Create collateral to support the growth of retail media
ASSUMPTION: The role may evolve based on the company's growth and changing needs, requiring adaptability and a willingness to take on new responsibilities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on digital marketing and user acquisition
Required Skills:
- Excellent communication and interpersonal skills
- Strong budgeting and forecasting skills
- Proactive, adaptable, and can-do attitude
- Team-oriented, with the ability to collaborate effectively with cross-functional teams
- Excellent analytical skills, with the ability to turn data into actionable insights
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the retail industry
ASSUMPTION: The ideal candidate will have a creative mindset, a strong work ethic, and a passion for driving results.
💰 Compensation & Benefits
Salary Range: Up to £47,500 basic salary per annum (pro-rata) plus benefits
Benefits:
- Annual bonus of up to 10% (STCP)
- Comprehensive private healthcare (covers pre-existing medical conditions and allows family/spouse addition at a subsidised cost)
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Work-life balance (flexibility to buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives (dedicated days for giving back to the community through charitable activities)
- Life assurance (4X)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is competitive for the role and experience level, and the benefits package is comprehensive and generous.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations (specifically, job placement and diversity-focused)
Company Size: Small (11-50 employees), which means a more personal work environment and the opportunity to make a significant impact
Founded: 2020, with a focus on connecting historically underrepresented talent to welcoming employers
Company Description:
- Jobs for Humanity paves the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers
- The company combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity is committed to fostering an inclusive work environment and celebrating the unique perspectives and skills of all individuals
Company Specialties:
- Job hunting
- Diversity
- Coaching
- Training
- Events
Company Website: www.jobsforhumanity.com
ASSUMPTION: Jobs for Humanity is a mission-driven organization that values diversity, inclusion, and fairness in the hiring process.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: The Marketing Manager will report directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid, with flexibility to work remotely and on-site
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to learn and develop new skills through training and development programs
- Chance to make a significant impact on the company's growth and success
ASSUMPTION: The role offers ample opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Hybrid (flexible location, with the option to work remotely)
Office Location(s): Thame, United Kingdom (with flexibility to work from other locations)
Geographic Context:
- Thame is a town in Oxfordshire, England, with a population of approximately 11,000 people
- The town is located about 13 miles east of Oxford and 40 miles northwest of London
- Thame has a historic town center with a variety of shops, restaurants, and cultural attractions
Work Schedule: Full-time (40 hours per week), with the flexibility to work remotely and on-site
ASSUMPTION: The hybrid work arrangement offers a good balance between remote work and in-person collaboration, allowing for flexibility and a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
Key Assessment Areas:
- Marketing strategy and planning
- Budgeting and forecasting
- Communication and interpersonal skills
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the role and the company's mission in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving, communication, and teamwork skills
ATS Keywords: Marketing strategy, user acquisition, engagement, brand consistency, cross-functional teams, budgeting, events, retail media
ASSUMPTION: The application process is likely to be competitive, and applicants should focus on demonstrating their relevant skills and experience in their application materials.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Google Analytics
- Microsoft Office Suite (e.g., Excel, PowerPoint)
ASSUMPTION: The Marketing Manager will be expected to have experience with relevant marketing tools and technologies, and may need to learn new tools as the role evolves.
👔 Cultural Fit Considerations
Company Values:
- Inclusivity
- Fairness
- Excellence
Work Style:
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you embody the company's values of inclusivity, fairness, and excellence in your work?
- How do you approach collaboration and adaptability in a team environment?
- What strategies do you use to drive results and achieve your goals?
ASSUMPTION: Jobs for Humanity values diversity, inclusion, and fairness, and seeks candidates who align with these values and are committed to driving results through collaboration and adaptability.
⚠️ Potential Challenges
- Managing a tight marketing budget and maximizing ROI
- Balancing remote work and in-person collaboration effectively
- Adapting to a fast-paced, evolving work environment
- Navigating a competitive job market and standing out as a strong candidate
ASSUMPTION: The role may present challenges related to budget management, work-life balance, adaptability, and competition, but also offers opportunities for growth and development.
📈 Similar Roles Comparison
- This role differs from other marketing manager positions in its focus on user acquisition and engagement for an app, rather than a traditional product or service
- In the non-profit sector, marketing roles may have unique challenges and opportunities related to limited budgets, mission-driven objectives, and community engagement
- Career progression in this role could lead to leadership positions within the company or related fields, such as digital marketing or user experience
ASSUMPTION: This role offers a unique opportunity to apply marketing skills in a non-profit context, with potential for growth and development in related fields.
📝 Sample Projects
- Developing and executing a user acquisition campaign to drive app downloads and engagement
- Conducting user research to inform product development and engagement plans
- Managing and organizing an event or conference to showcase the company's mission and services
ASSUMPTION: The Marketing Manager will have the opportunity to work on a variety of projects that drive user acquisition, engagement, and brand awareness.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall growth strategy?
- What are the key priorities for the first 90 days in this role?
- How does the company support work-life balance for its employees?
- What opportunities are there for professional development and growth within the company?
- How does the company measure the success of its marketing initiatives?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a strong interest in the role and a commitment to driving results.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions that focus on your problem-solving, communication, and teamwork skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.