🔹 Job Title: Marketing Director, Sweeteners & Fibers
🔹 Company: Tate & Lyle
🔹 Location: Hoffman Estates, Illinois, United States
🔹 Job Type: Full-time
🔹 Category: Marketing, Food & Beverage Industry
As the Global Marketing Director for Sweeteners and Fibers at Tate & Lyle, you will be a core member of the platform team responsible for driving accelerated growth for strategic ingredients. You'll lead the future positioning of platform ingredients in the market, collaborate across multiple teams including Portfolio, Incubation, Commercial Innovation, and technical teams to deliver on growth plans. Your role involves setting platform strategy, driving marketing and communication plans, and working with solutions marketers to create synergies and cross-platform growth opportunities.
ASSUMPTION: This is a senior leadership role based on the required 15+ years of experience and the scope of responsibilities that include strategy development, budget ownership, and cross-functional leadership.
Education: Not specified
Experience: 15+ years of experience in marketing within a nutrition or ingredient/food and beverage industry environment
Skills:
ASSUMPTION: While no specific degree is mentioned, a bachelor's degree in Marketing, Business, Food Science, or related field is likely expected given the senior level of the position and industry standards.
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Not specified
ASSUMPTION: Given the senior director level position requiring 15+ years of experience in the specialty food ingredients industry, the salary range likely falls between $150,000-$220,000 annually plus potential bonuses and comprehensive benefits package typical for executive marketing roles in the food manufacturing sector in the Chicago metropolitan area.
Industry Position: Tate & Lyle is a global provider of food and beverage ingredients and solutions, specializing in sweeteners, texturants, and other specialty ingredients. The company is a leading player in the ingredient solutions market with a focus on sugar reduction, texture enhancement, and fiber enrichment.
Company Size: Medium to large enterprise with global operations
Company Stage: Established enterprise with a long history in the food ingredients industry
ASSUMPTION: Company information is inferred from Tate & Lyle's market presence and reputation in the food ingredients industry. The global scope of the role and references to regional teams suggest this is an established multinational corporation.
Career Level: Senior Director level
Reporting Structure: Likely reports to a VP of Marketing, Chief Marketing Officer, or Platform/Division head
Team Size/Composition: Appears to lead a marketing team focused on sweeteners and fibers, with potential dotted-line relationships to regional marketing teams
Growth Opportunities: Potential pathways to VP of Marketing, CMO, or business unit leadership roles
ASSUMPTION: The reporting structure and team composition are inferred from typical organizational structures in global ingredient companies and references to leading marketing groups and working with regional teams in the job description.
Office Type: Likely in-office with potential for some flexibility
Geographic Context: Hoffman Estates is a suburb of Chicago, Illinois, which is home to many food industry headquarters and has moderate to high cost of living compared to national averages
Work Schedule: Standard full-time executive schedule with potential for travel to regional offices and customer sites globally
Regional Considerations: The Chicago area offers extensive networking opportunities in the food ingredient industry with many major food companies headquartered nearby
ASSUMPTION: Work environment details are based on typical arrangements for director-level positions in the food ingredients industry and the company's global nature mentioned in the job description. The global scope of responsibilities suggests some travel will be required.
Typical Process: For senior marketing roles at Tate & Lyle, expect multiple rounds of interviews including initial HR screening, panel interviews with marketing leadership, conversations with cross-functional stakeholders, and possibly a presentation of marketing strategies or case studies
Key Assessment Areas:
Application Tips: Emphasize experience with ingredient branding, B2B marketing in food industry, successful cross-functional collaborations, and quantifiable marketing ROI achievements
ATS Keywords: sweeteners, fibers, food ingredients, B2B marketing, global marketing, nutrition, value proposition, market insights, sugar reduction, brand strategy, fortification, product positioning
ASSUMPTION: These insights are based on standard interview practices for senior marketing roles in the food ingredients industry and the specific requirements mentioned in the job description.
While specific tools aren't mentioned, this role likely involves:
ASSUMPTION: These tools represent standard marketing technology stack components for global ingredient companies. Specific platforms may vary by organization but familiarity with these categories of tools would be expected.
Company Values: Based on the job description, Tate & Lyle appears to value collaboration, innovation, technical expertise combined with commercial acumen, and global perspective
Work Style: Highly collaborative with emphasis on cross-functional partnerships; strategic thinking balanced with execution focus
Self-Assessment Questions:
ASSUMPTION: Cultural elements are inferred from the emphasis on collaboration across teams, regions, and functions mentioned throughout the job description, as well as the balance of technical and commercial skills required.
Based on the job description, potential challenges in this role may include:
ASSUMPTION: These challenges are identified based on the complexity of the role spanning multiple ingredients, solutions, regions, and stakeholder groups as described in the job responsibilities.
This Marketing Director role at Tate & Lyle differs from similar positions in these ways:
ASSUMPTION: This comparison is based on standard marketing leadership roles in the ingredient and food industry and the specific scope described in this job posting.
In this role, you might work on projects such as:
ASSUMPTION: These projects are illustrative examples based on the responsibilities listed in the job description and typical initiatives in the food ingredients industry.
ASSUMPTION: These questions are suggested based on the strategic nature of the role and the focus areas mentioned in the job description. They should be tailored based on specific interview context and prior discussions.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
If you're interested in pursuing this opportunity with Tate & Lyle: