📌 Core Information
🔹 Job Title: Junior E-Mail Marketing Manager (f/m/d)
🔹 Company: Mytheresa
🔹 Location: Munich, Germany
🔹 Job Type: Full-Time, On-Site
🔹 Category: Marketing
🔹 Date Posted: April 11, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-Site (Hybrid with up to 40% mobile office)
🚀 Job Overview
Key aspects of this role include:
- Collaborating with multiple teams to create and execute email marketing campaigns
- Optimizing newsletters and event-driven mailings
- Segmenting customers and targeting for retention
- Supporting various tasks within the EMM Marketing Team
ASSUMPTION: This role requires strong communication and organizational skills to work effectively with multiple teams. It also involves data analysis and interpretation to optimize campaigns and customer retention.
📋 Key Responsibilities
✅ Prepare, track, and dispatch email marketing campaigns in several languages
✅ Work closely with CRM, Customer Experience, Retail, Brand Marketing, and other teams
✅ Help optimize newsletters and event-driven mailings
✅ Create newsletter segments and targeting to retain the right customers
✅ Familiarize with the company's current and potential customers
✅ Support in different tasks in the EMM Marketing Team (Customer tickets, quality assurance, deliverability, Transactional mails, Triggered Emails)
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong attention to detail and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Academic degree in business studies, economics, marketing, or a related field
Experience: First work experience in email marketing or other performance-oriented media channels
Required Skills:
- Analytic mind and good Excel skills
- Team player mentality, reliability, and detail-oriented
- Independent and well-structured way of working
- Business fluent in English
Preferred Skills:
ASSUMPTION: Candidates with a strong academic background and relevant work experience will be best suited for this role. Proficiency in additional languages may be an asset.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (Estimated based on industry standards for entry-level marketing roles in Munich)
Benefits:
- Up to 32 days of holiday, depending on the length of service
- Mobile office with up to 40% of total contracted hours
- 10 days/year of mobile office abroad in EU-countries
- Language & e-learning courses
- Staff discount of up to 30%
- Company pension scheme
- Discounted membership for selected sports platforms & gyms
- Discounted travel card
- Access to LinkedIn Learning
- Individual support on mental health & well-being
- Social Day
- Employee Share Purchase Plan
Working Hours: Full-time (40 hours/week) with flexible mobile office options
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Munich. The benefits package is comprehensive and designed to support employee well-being and growth.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Luxury Goods and Jewelry. Mytheresa is a leading global luxury shopping destination, offering a curated selection of high-end fashion and accessories from over 250 international designer brands.
Company Size: 1,001-5,000 employees. As a mid-sized company, Mytheresa offers a dynamic work environment with opportunities for growth and collaboration.
Founded: 2006. Mytheresa was founded by Susanne and Christoph Botschen and has since grown into a world leader in digital luxury shopping.
Company Description:
- Mytheresa is a pioneer in the luxury e-commerce industry, with a strong focus on digital innovation and customer experience
- The company offers a wide range of luxury products, including clothing, shoes, accessories, and jewelry
- Mytheresa is committed to sustainability and ethical practices, working with suppliers to ensure responsible sourcing
Company Specialties:
- Luxury e-commerce
- Digital luxury shopping
- International luxury fashion
- Technology and innovation in retail
Company Website: https://www.mytheresa.com
ASSUMPTION: Mytheresa's focus on luxury and digital innovation creates a unique work environment that combines creativity and technology.
📊 Role Analysis
Career Level: Entry-Level. This role is an excellent starting point for a career in email marketing and digital communications.
Reporting Structure: The Junior E-Mail Marketing Manager will report directly to the E-Mail Marketing Manager and work closely with various teams across the organization.
Work Arrangement: Hybrid. The role offers a flexible mobile office option, allowing employees to work remotely for up to 40% of their contracted hours.
Growth Opportunities:
- Progression to Senior E-Mail Marketing Manager or similar roles within the marketing department
- Expansion into other areas of digital marketing or e-commerce
- Potential international assignments or relocation opportunities
ASSUMPTION: This role offers strong growth potential, with opportunities for career advancement and skill development within the marketing department and the broader organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on employee well-being and comfort
Office Location(s): Munich, Germany
Geographic Context:
- Munich is the capital city of Bavaria, offering a high quality of life, vibrant culture, and rich history
- The city is known for its strong economy, with a particular focus on technology, finance, and creative industries
- Munich is an ideal location for professionals seeking a balance between urban living and access to nature
Work Schedule: Full-time (40 hours/week) with flexible mobile office options
ASSUMPTION: Munich offers a dynamic and multicultural work environment, with a strong focus on innovation and sustainability.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- On-site or virtual interview with the hiring manager and team members
- Final interview with the E-Mail Marketing Manager or another senior stakeholder
Key Assessment Areas:
- Cultural fit and alignment with Mytheresa's values
- Problem-solving skills and analytical thinking
- Communication and collaboration skills
- Technical skills and proficiency in email marketing tools
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of email marketing best practices and trends
- Showcase your ability to work collaboratively and manage multiple projects simultaneously
- Prepare questions to ask the interviewer about the company, team, or role to demonstrate your interest and engagement
ATS Keywords: Email Marketing, EMM, CRM, Customer Experience, Retail, Brand Marketing, Segmentation, Targeting, Retention, Optimization, Newsletters, Event-Driven Mailings, Triggered Emails, Transactional Mails, Quality Assurance, Deliverability
ASSUMPTION: Mytheresa's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Email marketing platforms (e.g., Mailchimp, SendGrid, or similar)
- CRM software (e.g., Salesforce, HubSpot, or similar)
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Project management tools (e.g., Asana, Trello, or similar)
- Analytics and reporting tools (e.g., Google Analytics, Tableau, or similar)
ASSUMPTION: Proficiency in email marketing tools and a willingness to learn new technologies are essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
- Sustainability and responsibility
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration and teamwork
- Data-driven decision-making and continuous learning
- Flexibility and adaptability
- Strong focus on customer experience and satisfaction
Self-Assessment Questions:
- Do you thrive in a dynamic, collaborative work environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you have strong communication and project management skills?
- Are you passionate about luxury fashion and digital innovation?
ASSUMPTION: Mytheresa's company culture is characterized by a strong focus on innovation, collaboration, and customer-centricity. Candidates who are passionate about luxury fashion and digital technology are likely to thrive in this environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with large datasets and complex analytics tools
- Adapting to a fast-paced, dynamic work environment
- Balancing the need for creativity and innovation with data-driven decision-making
- Navigating a large, international organization with multiple teams and stakeholders
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- Compared to other entry-level email marketing roles, this position offers a unique opportunity to work with a leading luxury retailer and gain exposure to a wide range of marketing channels and teams
- Industry-specific context: The luxury retail industry is highly competitive and fast-paced, with a strong focus on innovation and customer experience
- Career path comparison: This role offers strong growth potential, with opportunities for career advancement and skill development within the marketing department and the broader organization
ASSUMPTION: This role provides a unique opportunity for candidates to gain experience in a dynamic, international luxury retail environment and develop their skills in email marketing and digital communications.
📝 Sample Projects
- Developing and executing a targeted email campaign to re-engage inactive customers
- Analyzing customer data to identify trends and optimize segmentation strategies
- Collaborating with the retail team to create and promote event-driven email campaigns
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from creative campaign development to data analysis and optimization.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role collaborate with other teams within the marketing department and the broader organization?
- What opportunities are there for professional development and growth within the company?
- How does Mytheresa support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Mytheresa Career website
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the interview by researching Mytheresa's company values and cultural fit considerations
- Prepare questions to ask the interviewer about the company, team, or role to demonstrate your interest and engagement
- Follow up with the hiring manager within one week of the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.