Junior Digital & B2B Marketing Manager (f/m/x)

🚀 Job Overview

Seven Senders is seeking a Junior Digital & B2B Marketing Manager to join their marketing team in Berlin. This role will focus on optimizing digital channels, creating compelling content, and supporting B2B sales initiatives. As part of the marketing team, you'll be responsible for website management, SEO implementation, content creation, and event organization to drive the company's growth in the cross-border parcel delivery market.

ASSUMPTION: This is a junior-level position based on the job title, though specific years of experience aren't mentioned. The role appears to be a hybrid marketing position combining digital marketing and B2B support functions.

📋 Key Responsibilities

• ✅ Manage, optimize, and update company websites using WordPress to ensure exceptional user experience and growth
• ✅ Implement SEO best practices and monitor performance using tools like Google Analytics and Ahrefs
• ✅ Develop engaging landing pages and create short-form online content
• ✅ Collaborate with sales to create email marketing campaigns and personalized initiatives
• ✅ Support conversion of prospects through the customer funnel
• ✅ Organize and execute fairs and events to engage stakeholders effectively

🎯 Required Qualifications

Education: Not specified

Experience: Experience in managing websites (ideally in B2B or SaaS)

Skills:

• Proficiency with Google Analytics and Google Search Console
• Experience with SEO tools like Ahrefs
• Familiarity with content management/CRM systems such as WordPress, Hubspot, and Salesforce
• Previous involvement in sales campaigns and event organization
• Fluency in German (C2) and English (C1/C2)
• French language skills (beneficial but not required)

ASSUMPTION: While not explicitly stated, the junior level suggests this may be suitable for candidates with 1-3 years of relevant experience. The role likely requires a bachelor's degree in Marketing, Communications, or a related field, though this isn't specified in the listing.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Flexible & Hybrid Work: Office at Alexanderplatz with flexible remote-office setup and working hours
• Option to work from almost anywhere for up to 2 months per year
• Corporate benefits platform
• German & English language courses
• Climate-neutral initiatives ("Mission Zero")
• Regular team events, BBQs, and company-wide celebrations
• Inclusive work environment

Industry Comparison: Not specified

ASSUMPTION: Based on Berlin market rates for junior marketing positions, estimated salary would range from €40,000 to €55,000 annually, depending on specific experience and qualifications. This estimate is based on standard compensation for similar roles in Berlin's tech sector.

🔍 Company Context

Industry Position: Seven Senders is described as "the leading platform for cross-border parcel delivery in Europe," connecting e-commerce companies with premier local carriers to facilitate international shipping.

Company Size: Over 220 professionals

Company Stage: Growth-stage company founded in 2015 (8 years in operation)

Key Clients: ASOS, Shop Apotheke, Tamaris

ASSUMPTION: Based on the team size and client portfolio, Seven Senders appears to be a well-established scale-up with substantial market presence in the logistics technology sector, though specific revenue figures aren't provided.

📊 Role Analysis

Career Level: Junior/Early-career

Reporting Structure: Not specified

Team Size/Composition: Not specified

Growth Opportunities: Not explicitly mentioned, but as a growing company with 220+ employees, internal advancement opportunities likely exist

ASSUMPTION: This role likely reports to a Senior Marketing Manager or Marketing Director. Given the company size and growth trajectory, this position could provide a pathway to more specialized roles in digital marketing, content strategy, or B2B marketing leadership.

🌍 Location & Work Environment

Office Type: Hybrid (office at Alexanderplatz with flexible remote work options)

Geographic Context: Berlin is Germany's startup capital with a vibrant tech ecosystem. Alexanderplatz is centrally located with excellent public transportation connections.

Work Schedule: Flexible working hours mentioned

Regional Considerations: Berlin offers a relatively affordable cost of living compared to other European tech hubs, with a diverse international community and strong digital marketing scene.

ASSUMPTION: While the company offers a hybrid model, some in-office presence is likely expected for collaboration, especially for event planning and sales enablement activities. The mention of up to 2 months working from "almost anywhere" suggests a progressive remote work policy.

💼 Interview & Application Insights

Typical Process: For marketing roles at European tech companies, the process typically includes:

1. Initial application screening
2. Phone/video screening with HR
3. Technical marketing assessment or case study
4. Interview with the marketing team and potential hiring manager
5. Final interview potentially including cultural fit assessment

Key Assessment Areas:

• Website management and optimization experience
• SEO knowledge and implementation skills
• Content creation capabilities
• Experience with marketing tools mentioned
• German and English language proficiency
• Event organization experience

Application Tips:

• Highlight specific examples of website management and optimization
• Include metrics showing impact of previous digital marketing initiatives
• Demonstrate familiarity with the specified marketing tools
• Showcase any B2B marketing experience, particularly in tech or logistics
• Emphasize language skills with specific proficiency levels

ATS Keywords: WordPress, SEO, Google Analytics, Ahrefs, Hubspot, Salesforce, B2B marketing, event organization, content creation, landing pages, email marketing, German, English

ASSUMPTION: These insights are based on standard practices for similar positions in European tech companies and the specific requirements mentioned in the job listing.

🛠️ Tools & Technologies

• Content Management Systems: WordPress
• Analytics Tools: Google Analytics, Google Search Console, Ahrefs
• CRM Platforms: Hubspot, Salesforce
• Email Marketing: Not specified but likely Hubspot or similar
• SEO Tools: Ahrefs

ASSUMPTION: Additional tools typically used in similar roles might include social media management platforms, content creation tools, project management software, and basic design applications, though these aren't explicitly mentioned in the listing.

👔 Cultural Fit Considerations

Company Values: The listing mentions "collaboration, open doors, and no-fuss results focus" as well as a "data-driven and efficient working approach." Environmental sustainability is also highlighted through their "Mission Zero" initiative.

Work Style: The description suggests a collaborative, results-oriented culture with a balance of autonomy (flexible working arrangements) and team connection (regular events). The emphasis on data-driven approaches indicates an analytical mindset is valued.

Self-Assessment Questions:

• Do I thrive in fast-paced environments with diverse responsibilities?
• Am I comfortable balancing digital marketing tasks with event organization?
• Do I enjoy collaborating with sales teams and other stakeholders?
• Am I passionate about metrics and performance optimization?
• Does the logistics/e-commerce industry interest me?
• Do I value sustainability initiatives in my workplace?

ASSUMPTION: Based on the company description and benefits, Seven Senders appears to have a modern tech company culture balancing professional growth with work-life flexibility. The mention of celebrations and team events suggests they value social connections alongside professional achievement.

⚠️ Potential Challenges

• The role encompasses both digital marketing and event organization, requiring versatility and time management skills
• Working across both marketing and sales enablement functions may require balancing different stakeholder priorities
• B2B marketing in logistics/shipping may involve complex service offerings and technical concepts
• The required language proficiency (C2 German, C1/C2 English) sets a high bar for communication skills

ASSUMPTION: These potential challenges are inferred from the job description and typical demands of similar roles. The actual experience may vary depending on team structure, workload distribution, and individual aptitude.

📈 Similar Roles Comparison

This Junior Digital & B2B Marketing Manager role differs from standard marketing positions in several ways:

• Broader than pure Digital Marketing: Includes traditional B2B elements like event organization
• More technical than typical B2B Marketing: Requires specific tools expertise (WordPress, Analytics, SEO)
• More versatile than specialist roles: Covers website management, content creation, and event planning rather than specializing in just one area
• Industry-specific: Focus on logistics/shipping differentiates from generalist marketing positions

ASSUMPTION: This comparison is based on standard industry role definitions and the specific responsibilities outlined in the job posting.

📝 Sample Projects

• Revamping specific sections of the company website to improve user experience and conversion rates
• Creating a targeted landing page for a new service offering, optimized for SEO and conversion
• Developing and implementing an SEO strategy to improve organic traffic for specific service areas
• Collaborating with sales on an email nurture campaign targeting prospects at different funnel stages
• Organizing the company's presence at a European e-commerce trade fair including booth concept, materials, and lead collection
• Analyzing website performance using Google Analytics and creating actionable reports with optimization recommendations

ASSUMPTION: These project examples are based on the responsibilities listed in the job description and typical activities for similar marketing roles.

❓ Key Questions to Ask During Interview

1. How is the marketing team structured, and how does this role collaborate with other departments, particularly sales?
2. What are the key performance indicators (KPIs) for this position, and how is success measured?
3. Could you describe a recent marketing campaign that performed well, and what made it successful?
4. What are the biggest challenges facing Seven Senders' marketing efforts in the next 12 months?
5. How does Seven Senders approach the balance between digital marketing initiatives and in-person events?
6. What professional development opportunities are available for someone in this position as they grow with the company?

ASSUMPTION: These questions are suggested based on the role type and industry context but should be adapted to reflect the candidate's specific interests and the flow of the interview.