Junior Brand & Marketing Manager 60% (w/m/d)

📌 Core Information

🔹 Job Title: Junior Brand & Marketing Manager 60% (w/m/d)

🔹 Company: AccorHotel

🔹 Location: Zürich, Switzerland

🔹 Job Type: Part-Time (60%)

🔹 Category: Hospitality & Catering

🔹 Date Posted: April 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and creating content for social media platforms
• Handling influencer inquiries and maintaining relationships
• Supporting events and producing marketing materials
• Updating digital and analog touchpoints

ASSUMPTION: This role requires a strong understanding of social media management and content creation, as well as the ability to work independently and creatively.

📋 Key Responsibilities

✅ Social Media Management: Verwalten und Erstellen von Content für Hotels und Outlets, Community Management und Erstellung und Versand von Newslettern

✅ Influencer Relations: Bearbeitung und Kontaktpflege

✅ Touchpoint Management: Aktualisierung digitaler und analoger Touchpoints für Hotels und Outlets

✅ Event Support: Erstellen von Unterlagen, Pflege der Eventsübersicht, und Erstellen von Sonderpromotionen

✅ Self-initiated Content Creation: Selbstständiges Erstellen von Bild-, Video- und stilsicheren Textinhalten in deutscher und englischer Sprache für Newsletter & Social Media

✅ Community Management: Betreuung der sozialen Kanäle der Hotel- und F&B-Marken gem. Vorgabe, inklusive Communitymanagement

✅ Newsletter Redaktion und Versand: Redaktion und Versand regelmäßiger Marketing-Newsletter

ASSUMPTION: The role requires strong communication skills, both written and verbal, in German and English. Additionally, experience in a similar hotel environment is preferred.

🎯 Required Qualifications

Education: Not specified, but relevant experience is required

Experience: 2-5 years in a similar hotel environment

Required Skills:

• Social Media Management
• Content Creation
• Community Management
• Event Support
• Influencer Relations
• Bilingual Communication (German and English)
• Creative Thinking
• Independent Work

Preferred Skills:

• Experience with online media and social media platforms
• Additional languages

ASSUMPTION: While not explicitly stated, a degree in marketing, communications, or a related field may be beneficial but not required.

💰 Compensation & Benefits

Salary Range: CHF 5,200 - 5,400 (Brutto per month, full-time basis) for this part-time role (pro-rated)

Benefits:

• Free accommodation (up to 10 nights per year)
• Discounts at bars and restaurants
• Offers from partners
• Employee parties

Working Hours: 24 hours per week (60% of full-time)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a part-time marketing manager role in the hospitality industry in Switzerland.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality & Catering

Company Size: 10,001+ employees

Founded: Not specified

Company Description:

• Accor is a global hospitality company with over 290,000 employees and 5,600 properties across 45 brands
• They offer a wide range of accommodation options, from luxury five-star palaces to smart economy hotels
• Accor is committed to making a positive impact both locally and globally

Company Specialties:

• Hospitality and Catering

Company Website: https://www.group.accor.com

ASSUMPTION: Accor is a large, multinational company with a strong presence in the hospitality industry, offering numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Not specified

Work Arrangement: On-site, part-time (60%)

Growth Opportunities:

• Potential for full-time or management roles within the company
• Opportunities to work with various brands and properties within the Accor portfolio

ASSUMPTION: As a part-time employee, growth opportunities may be limited, but there is potential for advancement within the company.

🌍 Location & Work Environment

Office Type: Hotel (25hours Hotel Zürih or 25hours Hotel Langstrasse)

Office Location(s): Zürich, Switzerland

Geographic Context:

• Zürich is the largest city in Switzerland and a major financial hub
• The city is known for its high quality of life, cultural attractions, and natural beauty
• Zürich has a vibrant nightlife and culinary scene

Work Schedule: 24 hours per week (60% of full-time)

ASSUMPTION: Working in a hotel environment may require flexibility in scheduling, including evenings and weekends.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Background check and reference verification

Key Assessment Areas:

• Communication skills (written and verbal)
• Creativity and innovation
• Problem-solving and decision-making
• Adaptability and flexibility

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills
• Provide examples of your social media management and content creation work
• Demonstrate your understanding of the hospitality industry and Accor's brand

ATS Keywords: Social Media Management, Content Creation, Community Management, Event Support, Influencer Relations, Bilingual Communication, Creative Thinking, Independent Work

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager or the company's HR department.

🛠️ Tools & Technologies

• Social media platforms (e.g., Facebook, Instagram, Twitter)
• Content creation tools (e.g., Canva, Adobe Creative Suite)
• Email marketing software (e.g., Mailchimp, Constant Contact)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required may vary depending on the company's internal systems and processes.

👔 Cultural Fit Considerations

Company Values:

• People first
• Spirit of conquest
• Innovation
• Performance

Work Style:

• Creative and innovative
• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and performance-focused

Self-Assessment Questions:

• Do you have strong communication skills in German and English?
• Are you a creative and innovative thinker?
• Are you adaptable and flexible in a dynamic work environment?
• Are you results-driven and focused on performance?

ASSUMPTION: Accor values diversity and inclusion, and encourages applicants from all backgrounds to apply.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment
• Managing multiple projects and priorities
• Adapting to a multilingual and multicultural work environment
• Balancing work and personal life as a part-time employee

ASSUMPTION: The specific challenges of this role may vary depending on the individual's skills, experience, and personal circumstances.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Social Media Manager in the hospitality industry
• However, this role is part-time and focused on a specific brand within the Accor portfolio
• Career progression may involve moving into a full-time role or taking on additional responsibilities

ASSUMPTION: The specific comparisons and career paths may vary depending on the individual's skills, experience, and the company's internal structure.

📝 Sample Projects

• Creating and implementing a social media marketing campaign for a hotel opening
• Developing and distributing a marketing newsletter featuring hotel promotions and events
• Managing influencer relationships and collaborations for a hotel brand

ASSUMPTION: The specific projects may vary depending on the individual's skills, experience, and the company's current priorities.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the hotel brand?
• What are the opportunities for growth and development within the company?
• How does the company support work-life balance for part-time employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: The specific questions to ask may vary depending on the individual's interests, concerns, and the information provided during the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Provide examples of your social media management and content creation work
• Prepare for the interview by researching Accor's brand and the hospitality industry
• Follow up with the hiring manager within one week of the interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.