Junior Brand & Marketing Manager 60 % (f/m/d)

📌 Core Information

🔹 Job Title: Junior Brand & Marketing Manager 60% (f/m/d)

🔹 Company: AccorHotel

🔹 Location: Zürich, Zürich, Switzerland

🔹 Job Type: Part-time

🔹 Category: Hospitality

🔹 Date Posted: 2025-04-07

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Handling influencer inquiries and maintaining contact
• Updating digital and analog touchpoints for hotels and outlets
• Supporting event organization and creating special promotions
• Managing social media channels and creating content for newsletters

ASSUMPTION: This role requires a creative and proactive individual who can work independently and manage multiple tasks. The part-time nature of the role (60%) allows for a flexible work-life balance.

📋 Key Responsibilities

✅ Influencer inquiries: processing and maintaining contact

✅ Touchpoint maintenance: updating digital and analog touchpoints for hotels and outlets

✅ Goodies and printed materials: organization and distribution

✅ Event support: creating documents, maintaining the event overview and creating special promotions

✅ Independent creation of image, video and stylistically confident text content in German and English for newsletters & social media

✅ Management of the social channels of the hotel and F&B brands according to specifications, including community management

✅ Editing and sending out regular marketing newsletters

ASSUMPTION: The role requires strong communication skills, both written and verbal, in German and English. Experience with social media management and content creation is essential.

🎯 Required Qualifications

Education: Not specified, but relevant education or training in marketing, communications, or a related field is preferred

Experience: Previous experience in a hotel marketing department, ideally in a comparable size hotel

Required Skills:

• Fluency in German and English
• Experience with online media and social media platforms
• Strong creative mindset and ability to produce independent content
• Ability to inspire people with the hotel concept
• Professional approach to independent content production for images and reels

Preferred Skills:

• Experience with event management
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, a relevant degree or certification in marketing, communications, or a related field would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: CHF 5,200 - 5,400 (Brutto per month, Fulltime-Basis). The salary for this part-time role (60%) would be approximately CHF 3,120 - 3,240 per month.

Benefits:

• Free stays at 25hours Hotels
• Public transport allowance
• Generous discounts at bars and restaurants
• Offers from cooperative partners
• Staff parties

Working Hours: 24 hours per week (60% of full-time)

ASSUMPTION: The salary range provided is an estimate based on the full-time equivalent and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality. Accor is a global leader in the hospitality industry, operating in over 100 countries with over 4,800 properties and 280,000 employees.

Company Size: 10,001+ employees. As a large company, Accor offers numerous opportunities for career growth and development.

Founded: 1967. Accor was founded by Paul Dubrule and Gérard Pélisson, who started with a single hotel in France.

Company Description:

• Accor operates in the hospitality industry, offering a wide range of hotel brands and services
• The company is committed to sustainable development and responsible business practices
• Accor values diversity, inclusion, and equal opportunity in the workplace

Company Specialties:

• Hotel operations and management
• Restaurant and catering services
• Loyalty programs and customer rewards

Company Website: https://www.group.accor.com

ASSUMPTION: Accor's extensive global presence and diverse portfolio of brands provide numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: Entry-level. This role is well-suited for recent graduates or individuals with up to two years of experience in marketing or a related field.

Reporting Structure: The role reports directly to the Marketing Manager or a similar position within the hotel.

Work Arrangement: On-site, part-time (60%). The role requires working on-site at the hotel, with a flexible schedule that allows for a work-life balance.

Growth Opportunities:

• Progression to a full-time marketing role within the hotel or another Accor property
• Expansion of responsibilities based on performance and demonstrated skills
• Opportunities to work on special projects or events

ASSUMPTION: The part-time nature of the role may limit some growth opportunities, but Accor's large size and diverse portfolio of brands provide numerous possibilities for career development.

🌍 Location & Work Environment

Office Type: Hotel. The role is based at the 25hours Hotel Zurich or the 25hours Hotel Langstrasse.

Office Location(s): Zürich, Switzerland. The role requires working on-site at the hotel, with no remote work or home office options available.

Geographic Context:

• Zürich is the largest city in Switzerland and a major financial hub
• The city is known for its high quality of life, cultural attractions, and natural beauty
• Zürich offers a vibrant nightlife and diverse dining scene

Work Schedule: The role requires a flexible work schedule, with the ability to work evenings and weekends as needed.

ASSUMPTION: The on-site nature of the role and the requirement to work evenings and weekends may be challenging for some candidates, but the flexible work arrangement (60%) provides a good work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening interview
• In-person interview at the hotel
• Final decision and offer

Key Assessment Areas:

• Communication skills, both written and verbal
• Creativity and ability to produce independent content
• Understanding of the hotel's concept and brand
• Ability to work independently and manage multiple tasks

Application Tips:

• Highlight relevant experience in marketing, communications, or a related field
• Demonstrate strong communication skills and creativity in your resume and cover letter
• Showcase your understanding of the hotel's concept and brand in your application materials

ATS Keywords: Marketing, Social Media, Content Creation, Event Support, Community Management, Bilingual, Hospitality, Hotel, Zurich

ASSUMPTION: The application process may vary depending on the specific needs of the hotel and the hiring manager.

🛠️ Tools & Technologies

• Social media platforms (e.g., Instagram, Facebook, Twitter)
• Content creation tools (e.g., Canva, Adobe Creative Suite)
• Email marketing software (e.g., Mailchimp, Constant Contact)

ASSUMPTION: The specific tools and technologies required for the role may vary depending on the hotel's needs and the candidate's skills.

👔 Cultural Fit Considerations

Company Values:

• Respect
• Integrity
• Commitment
• Diversity
• Spirit of Conquest

Work Style:

• Creative and innovative
• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive

Self-Assessment Questions:

• Do you align with Accor's company values, particularly the emphasis on respect, integrity, and diversity?
• Are you comfortable working in a dynamic and fast-paced environment, with the ability to adapt to changing priorities?
• Do you have a creative and innovative mindset, with the ability to produce independent content?

ASSUMPTION: Accor values diversity, inclusion, and equal opportunity in the workplace, and candidates who demonstrate a strong cultural fit are more likely to succeed in the role.

⚠️ Potential Challenges

• The role requires a strong work-life balance, with the ability to work evenings and weekends as needed
• The role may involve some physical labor, such as setting up events or distributing materials
• The role requires a strong understanding of the hotel's concept and brand, which may be challenging for candidates without prior experience in the hospitality industry
• The role may involve working with a diverse range of stakeholders, including hotel management, event organizers, and external vendors

ASSUMPTION: The potential challenges of the role are outweighed by the opportunities for career growth and development within Accor's large and diverse organization.

📈 Similar Roles Comparison

• The role is similar to a Junior Marketing Coordinator or Marketing Assistant position in the hospitality industry
• The role may differ from similar positions in other industries, as it requires a strong understanding of the hotel's concept and brand
• The role offers opportunities for career growth and development within Accor's large and diverse organization

ASSUMPTION: The role is well-suited for candidates with relevant experience in marketing, communications, or a related field, who are looking to gain experience in the hospitality industry.

📝 Sample Projects

• Creating and executing a social media campaign to promote an upcoming hotel event
• Developing and distributing a marketing newsletter to promote the hotel's F&B offerings
• Managing the hotel's social media channels, including community management and content creation

ASSUMPTION: The specific projects required for the role may vary depending on the hotel's needs and the candidate's skills.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall marketing strategy for the hotel?
• What opportunities are there for career growth and development within Accor?
• How does the hotel support work-life balance for its employees?
• What is the typical work schedule for this role, and how flexible is it?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates a strong interest in the role and a commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous work, including social media campaigns, content creation, and event support
• Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.