📌 Core Information
🔹 Job Title: Internship - Marketing Brand and Campaign Management
🔹 Company: Unilever
🔹 Location: Netherlands
🔹 Job Type: On-site
🔹 Category: 🎨 Brand & Creative Marketing,👔 Marketing Internships & Entry-Level
🔹 Date Posted: Thu Apr 03 2025
🔹 Experience Level: 0-2
🔹 Remote Status: On-site
📌 Essential Job Details
🚀 Job Overview
Key aspects of this role include:
- Driving impactful ideas and creativity in marketing campaigns
- Supporting projects that enhance understanding of POSM/shopfloor material and social-first strategies
- Developing cross-functional skills within a fast-paced FMCG environment
- Contributing to brand campaigns, product launches, and social media assets
ASSUMPTION: This internship is designed for students seeking hands-on marketing experience in a large, multinational corporation. It offers a unique opportunity to work on diverse projects and gain exposure to various aspects of marketing.
📋 Key Responsibilities
✅ Create unmissable POS, retail media, and in-store activations
✅ Develop online assets and social media brand and influencer assets together with agencies
✅ Support in product launches that contribute to marketing and brand objectives
✅ Assist in the development and execution of brand campaigns
✅ Collaborate with cross-functional teams to ensure brand consistency
✅ Monitor and report on campaign performance and brand health metrics
ASSUMPTION: While this role is an internship, the responsibilities are those of a full-time marketing professional. This provides an excellent opportunity for interns to gain real-world experience and make a significant impact.
🎯 Required Qualifications
Education: Enrolled in a Bachelor (3rd or 4th year) or Master program, preferably in Marketing
Experience: None specified, but a passion for creativity and driving impactful ideas is essential
Required Skills:
- Creativity
- Digital Marketing
- Social Media
- Project Management
- Brand Campaigns
- Cross-Functional Collaboration
- Campaign Performance Monitoring
- Product Launches
Preferred Skills:
- Fluency in Dutch and/or English
- Knowledge of digital and social marketing campaign creation
- Ability to lead projects and contribute to marketing goals
ASSUMPTION: While not explicitly stated, it is assumed that strong communication skills, both written and verbal, are essential for this role. Additionally, proficiency in Microsoft Office Suite and relevant marketing tools is expected.
💰 Compensation & Benefits
Salary Range: €625 gross/month (industry standard for marketing internships in the Netherlands)
Benefits:
- Travel reimbursement (if you don’t have a student travel card)
- Fun and engaging intern programs – onboarding, events, and activities with fellow interns
- Access to extensive training programs for personal and professional growth
- Flexible working environment tailored to your success
Working Hours: Minimum 32 hours/week
ASSUMPTION: The salary range is estimated based on industry standards for marketing internships in the Netherlands. The benefits listed are those explicitly stated in the job description.
📌 Applicant Insights
🔍 Company Context
Industry: Manufacturing, specifically Consumer Goods and FMCG
Company Size: 10,001+ employees, providing ample opportunities for growth and exposure to diverse projects
Founded: 1872, with a rich history and global presence
Company Description:
- World’s largest and most innovative FMCG company, with over 400 brands like Dove, Knorr, and Lipton
- Committed to making sustainable living commonplace, with a purpose-led approach to business
- Promotes innovation, big and small, to make the business win and grow
Company Specialties:
- Consumer Goods
- Food
- Home Care
- Personal Care
- Refreshments
- Marketing & Advertising
- Retail
- Purpose
- FMCG
- Digital
- Ice Cream
- Nutrition
- Sustainability
- Beauty & Wellbeing
- Innovation
- Careers
Company Website: http://www.unilever.com
ASSUMPTION: Unilever's large size and global presence offer interns a unique opportunity to work on international projects and gain exposure to diverse markets and cultures.
📊 Role Analysis
Career Level: Entry-level, suitable for students seeking to gain practical experience in marketing
Reporting Structure: This role reports directly to the Marketing Department, with opportunities to collaborate with cross-functional teams
Work Arrangement: On-site, with a flexible working environment tailored to the intern's success
Growth Opportunities:
- Potential full-time employment after the internship, based on performance
- Exposure to various aspects of marketing, providing a strong foundation for a career in the field
- Opportunities to work on international projects and gain global experience
ASSUMPTION: While not explicitly stated, it is assumed that successful interns may be offered full-time positions within the company, providing a clear path for career progression.
🌍 Location & Work Environment
Office Type: Corporate office environment, with a flexible working arrangement
Office Location(s): Netherlands (specific location not provided)
Geographic Context:
- Netherlands is a multicultural country with a strong economy and a significant FMCG market
- Unilever's Netherlands office is part of a global network, providing opportunities for international collaboration
- Ample opportunities for travel and international exposure, depending on the projects assigned
Work Schedule: Minimum 32 hours/week, with flexibility based on project requirements and team needs
ASSUMPTION: The work schedule may vary depending on the projects assigned and the team's needs, but the internship requires a minimum commitment of 32 hours per week.
💼 Interview & Application Insights
Typical Process:
- Submit CV and motivation letter through the provided link
- Complete a questionnaire sent by the company
- Participate in a friendly phone call to discuss motivations and fit for the role
- Present profile to the manager for review and potential interview
- Attend an interview to discuss the opportunity further
- Receive feedback on performance and an offer letter if selected
- Complete onboarding process, including training sessions and introductions to the team
Key Assessment Areas:
- Creativity and ability to drive impactful ideas
- Passion for marketing and digital/social marketing campaign creation
- Strong communication and collaboration skills
- Ability to lead projects and contribute to marketing goals
Application Tips:
- Tailor your resume and motivation letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for creativity and driving impactful ideas in your application materials
- Showcase your understanding of digital and social marketing campaign creation, project management, and post-campaign evaluation
ATS Keywords: Creativity, Digital Marketing, Social Media, Project Management, Brand Campaigns, Cross-Functional Collaboration, Campaign Performance Monitoring, Product Launches, POSM/Shopfloor Material, Social-First Strategies, FMCG, Marketing Internships, Entry-Level
ASSUMPTION: The application process is designed to assess the candidate's fit for the role, with a focus on creativity, passion, and relevant skills. The use of ATS keywords in the resume and motivation letter can help applicants stand out and increase their chances of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing and project management tools (specific tools not mentioned)
- Social media platforms (Facebook, Instagram, Twitter, etc.)
ASSUMPTION: While not explicitly stated, it is assumed that the intern will use standard marketing and project management tools, as well as Microsoft Office Suite, to complete their tasks. The specific tools and technologies required may vary depending on the projects assigned.
👔 Cultural Fit Considerations
Company Values:
- Purpose-led: We believe in business as a force for good, with a purpose to make sustainable living commonplace
- Innovative: We promote innovation, big and small, to make our business win and grow
- Collaborative: We work together across functions, brands, and geographies to achieve our goals
Work Style:
- Flexible: The internship offers a flexible working environment tailored to the intern's success
- Dynamic: The role involves working on diverse projects, including product launches and social media assets
- Fast-paced: The FMCG environment is fast-paced, with a focus on quick decision-making and execution
Self-Assessment Questions:
- Do you align with Unilever's purpose-led approach to business?
- Are you comfortable working in a fast-paced, dynamic environment?
- Do you have a flexible and collaborative work style?
ASSUMPTION: Unilever's company values and work style are essential factors to consider when applying for this internship. Applicants should assess their fit with these values and work style preferences before submitting their application.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to a large, multinational corporation with a complex organizational structure
- Working with cross-functional teams and navigating different priorities and perspectives
- Balancing internship responsibilities with academic commitments
ASSUMPTION: While this internship offers numerous opportunities for growth and exposure, it also presents challenges that applicants should be prepared to face. Strong time management, communication, and collaboration skills will be essential for success in this role.
📈 Similar Roles Comparison
- Unlike other marketing internships, this role offers the opportunity to work on diverse projects, including product launches and social media assets, providing a well-rounded marketing experience
- In the FMCG industry, marketing internships often focus on brand management, campaign development, and market research, with this role offering a broader scope
- Career paths in marketing can vary, but this internship provides a strong foundation for a career in brand and campaign management, with opportunities for growth and progression within the company
ASSUMPTION: When comparing this role to similar positions, applicants should consider the unique opportunities it offers for exposure to diverse projects and a well-rounded marketing experience. The FMCG industry and Unilever's large size provide additional context for understanding the role's scope and potential for career growth.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new product launch
- Creating unmissable POS materials and in-store activations to drive sales and brand awareness
- Collaborating with cross-functional teams to ensure brand consistency across multiple channels and touchpoints
ASSUMPTION: The sample projects listed are based on the responsibilities outlined in the job description. Applicants should use these examples as a guide for understanding the types of projects they may work on during their internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into the overall marketing strategy for the brand(s) I'll be working on?
- What opportunities are there for growth and development within the team and the company?
- How does Unilever support work-life balance for interns?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the applicant's interest in the role and provides an opportunity to gain insights into the company, team, and specific responsibilities. The questions listed are designed to help applicants better understand the role and assess their fit with the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through http://www.unilever.com/careers
- Tailor your resume and motivation letter to highlight your relevant skills and experiences for this role
- Prepare examples of your work, such as social media campaigns or marketing projects, to showcase your creativity and impactful ideas
- Follow up on your application status one week after submission
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.