Growth Marketing Manager ( Senior )
Flintex Consulting Pte Ltd📌 Core Information
🔹 Job Title: Growth Marketing Manager (Senior)
🔹 Company: Flintex Consulting Pte Ltd
🔹 Location: Singapore
🔹 Job Type: Not specified
🔹 Category: 🚀 Growth Marketing
📌 Essential Job Details
🚀 Job Overview
As a Growth Marketing Manager at Flintex Consulting, you will be responsible for driving business growth through customer acquisition, retention, and revenue optimization across all digital channels. You'll develop and execute data-driven marketing strategies, manage digital campaigns, and continuously test new approaches to improve performance metrics. This senior-level position requires both strategic thinking and hands-on execution skills to achieve measurable growth outcomes.
ASSUMPTION: Based on the "Senior" designation in the title and the management responsibilities mentioned, this appears to be a mid-to-senior level position with team leadership components.
📋 Key Responsibilities
- ✅ Identify and implement digital growth strategies for business development
- ✅ Develop and execute marketing campaigns across multiple channels (CRM, SEM, SEO, email, social media, partnerships)
- ✅ Utilize data analytics to optimize marketing campaigns and improve conversion funnel
- ✅ Oversee ad development, testing, and performance optimization
- ✅ Collaborate cross-functionally to align growth efforts with company objectives
- ✅ Prepare growth performance forecasts and reports for senior management
- ✅ Conduct market research and competitive analysis to identify new opportunities
- ✅ Lead and mentor a team of marketers (1-2 members)
- ✅ Stay updated on emerging marketing technologies and best practices
🎯 Required Qualifications
Education: Bachelor's degree in marketing, business, or related field
Experience: Minimum 5 years in growth marketing or digital marketing roles
Skills:
- Proven track record in digital marketing acquisition and conversion optimization
- Knowledge of CRM tools, marketing automation, and SEO tools
- Expertise in Paid Search, Paid Social, Display, Retargeting, Affiliate, CRO, and SEO
- Proficiency with Google Analytics, performance dashboards, and basic SQL
- Experience with acquisition analysis, A/B testing, and ad fraud detection
- Team management experience (1-2 direct reports)
- Strong analytical and data analysis capabilities
- Excellent communication and cross-functional collaboration skills
- Knowledge of traditional marketing (beneficial)
💰 Compensation & Benefits
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Not specified
ASSUMPTION: For senior growth marketing managers in Singapore, compensation typically ranges from SGD 90,000-150,000 annually depending on experience and company size, but the actual compensation for this role might differ significantly.
📌 Applicant Insights
🔍 Company Context
Industry Position: Not specified
Company Size: Not specified
Company Stage: Not specified
ASSUMPTION: Based on the name "Flintex Consulting Pte Ltd," this appears to be a Singaporean consulting firm. The role potentially involves working with multiple client accounts or on the firm's own growth, but this is not explicitly stated in the job listing.
📊 Role Analysis
Career Level: Senior (explicitly mentioned in job title)
Reporting Structure: Likely reports to a marketing director, CMO, or senior management
Team Size/Composition: Will manage a small team of 1-2 marketers
Growth Opportunities: Not specified
ASSUMPTION: The reporting structure is inferred based on typical organizational hierarchies and the requirement to "present reports to senior management." The team size is specified in the requirements as "managing teams of 1-2 members."
🌍 Location & Work Environment
Office Type: Not specified
Geographic Context: Singapore is a major business hub in Asia with a competitive digital marketing landscape
Work Schedule: Not specified
Regional Considerations: Singapore has a multicultural business environment with high digital adoption rates, requiring marketing strategies that cater to diverse audiences
ASSUMPTION: The work environment details are assumed based on standard practices in Singapore's professional services sector. The actual work arrangement (remote, hybrid, or in-office) is not specified in the listing.
💼 Interview & Application Insights
Typical Process: Initial screening, technical marketing assessment, case study presentation, panel interview with stakeholders
Key Assessment Areas: Marketing strategy development, campaign performance analysis, team leadership approach, technical marketing knowledge, data interpretation skills
Application Tips:
- Highlight measurable growth results from previous campaigns
- Showcase experience with multiple digital marketing channels
- Demonstrate data analysis capabilities with specific examples
- Provide concrete examples of team leadership and mentoring
ATS Keywords: growth marketing, digital acquisition, CRM, SEO, SEM, A/B testing, conversion optimization, performance marketing, analytics, campaign management, team leadership
ASSUMPTION: These insights are based on standard industry practices for senior growth marketing roles and not specifically mentioned in the job listing.
🛠️ Tools & Technologies
- CRM systems
- SEO tools
- Marketing automation platforms
- Google Analytics
- Performance dashboards
- SQL (basic level)
- A/B testing tools
- Ad fraud detection systems
- Paid media platforms (Google Ads, Meta Ads, etc.)
ASSUMPTION: Some specific tools are mentioned in the listing (Google Analytics, SQL), while others are inferred from the required skill set in digital marketing and growth roles.
👔 Cultural Fit Considerations
Company Values: Not specified
Work Style: Data-driven, experimental, collaborative across functions
Self-Assessment:
- Are you comfortable balancing strategic planning with hands-on execution?
- Do you thrive in an environment that requires continuous optimization and testing?
- Can you effectively communicate technical marketing concepts to non-marketing stakeholders?
- Are you passionate about staying current with rapidly evolving digital marketing trends?
ASSUMPTION: The work style is inferred from the responsibilities that emphasize data analysis, experimentation, cross-functional collaboration, and continuous improvement.
⚠️ Potential Challenges
- Broad scope of responsibilities across multiple marketing channels
- Need to balance team management with hands-on marketing execution
- Requirement to stay current with rapidly evolving digital marketing landscape
- Pressure to deliver measurable growth results
- Need to influence cross-functional teams without direct authority
ASSUMPTION: These challenges are inferred from the comprehensive list of responsibilities and required skills. Actual challenges may vary depending on company structure and specific business goals.
📈 Similar Roles Comparison
This Growth Marketing Manager role combines elements of several specialized positions:
- Digital Marketing Manager: Similar focus on channel management, but this role has a stronger emphasis on growth metrics and experimentation
- Performance Marketing Manager: Shares the data-driven approach, but this role includes broader strategic components beyond paid media
- Marketing Analytics Manager: Similar analytical requirements, but this role includes more campaign execution responsibilities
- User Acquisition Manager: Comparable focus on customer acquisition, but this role covers the full customer journey including retention
ASSUMPTION: This comparison is based on standard industry role definitions and not specific information from the job listing.
📝 Sample Projects
- Developing a comprehensive SEO strategy to increase organic traffic by optimizing content and technical elements
- Designing and implementing a multi-channel customer acquisition campaign with cohesive messaging across paid social, search, and display
- Creating an A/B testing roadmap to systematically improve conversion rates across the customer journey
- Establishing attribution modeling to accurately measure channel performance and optimize marketing budget allocation
- Developing a customer retention program using CRM segmentation and personalized communication
- Conducting competitive analysis to identify market gaps and new growth opportunities
ASSUMPTION: These projects are derived from the listed responsibilities and represent typical initiatives for a Growth Marketing Manager in this context.
❓ Key Questions to Ask During Interview
- What are the primary growth metrics and KPIs this role will be responsible for improving?
- How is the marketing team structured, and how does this role collaborate with other departments like product, sales, and analytics?
- What growth challenges is the company currently facing that this role would help address?
- Could you describe the current marketing technology stack and any planned changes?
- What is your approach to testing and experimentation, and how are successes scaled across the organization?
- How would you describe the company's attitude toward marketing innovation and risk-taking?
ASSUMPTION: These questions are suggested based on typical considerations for a senior growth marketing role and may need to be adapted based on company-specific information.
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
📌 Next Steps for Applicants
- Tailor your resume to highlight growth marketing achievements with quantifiable results
- Prepare a portfolio of previous marketing campaigns and their performance metrics
- Research Flintex Consulting to understand their client base and consulting approach
- Optimize your LinkedIn profile with relevant growth marketing keywords
- Prepare specific examples that demonstrate:
- Your experience with each marketing channel mentioned in the job description
- Your analytical approach to marketing optimization
- Your team leadership and mentoring style
- Your ability to communicate marketing results to senior stakeholders
- Develop thoughtful questions that demonstrate your strategic thinking and genuine interest