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Group Marketing Lead, Debt, Capital Markets and Corporate

IQ-EQ
Full-time
On-site
Port Louis, Port Louis, Mauritius
๐ŸŒ Digital Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Group Marketing Lead, Debt, Capital Markets and Corporate

๐Ÿ”น Company: IQ-EQ

๐Ÿ”น Location: Port Louis, Port Louis, Mauritius

๐Ÿ”น Job Type: Full-time

๐Ÿ”น Category: Not provided


๐Ÿ“Œ Essential Job Details

๐Ÿš€ Job Overview

IQ-EQ is seeking a dynamic and innovative Marketing Lead to take charge of their marketing efforts across the Debt, Capital Markets, and Corporate segments. In this pivotal role, you will have the opportunity to shape the company's brand, influence growth, and deliver commercial success on a global scale.

๐Ÿ“‹ Key Responsibilities

  • Deliver best-in-class campaigns designed to build the IQ-EQ brand and deliver tangible commercial results across the Debt, Capital Markets, and Corporate segment
  • Collaborate with subject matter experts to ensure the end-to-end marketing needs of the segment are supported across all areas โ€“ marketing, communications, events, PR, and digital marketing
  • Develop and successfully execute a global strategy, including a comprehensive marketing plan aligned to the local market
  • Act as the Debt, Capital Markets, and Corporate marketing "go-to" point of contact to support the delivery of growth targets
  • Track, measure, and analyze marketing efforts and adapt accordingly to ensure maximum return on investment
  • Work with internal stakeholders to generate new opportunities to support growth and execute to plan
  • Work closely with the communications team and external PR agency to secure and grow online and offline coverage and brand awareness through expert thought leadership content
  • Build strong working relationships with key stakeholders across the commercial team and provide marketing expertise as needed to support the group's growth targets

๐ŸŽฏ Required Qualifications

Education: Third-level degree in marketing, digital marketing, or business studies

Experience: A minimum of 5 years' experience implementing best-in-class global marketing and communications campaigns as part of a busy in-house team

Skills:

  • Specific industry knowledge and experience in the Debt, Capital Markets, and Corporate segment (preferred)
  • Strategic thinking with demonstrable competencies in brand management, integrated campaign planning, content creation, digital marketing, event management, and stakeholder relationship management
  • Strong understanding of the Debt, Capital Markets, and Corporate segment (a distinctive advantage)
  • Self-starter and master juggler able to adeptly manage multiple priorities across all areas of a busy marketing team
  • Innovator with strong creative leanings
  • Proven strong communication, writing, and editing skills
  • Fluency in English, spoken and written (additional languages at a professional business competency standard would be a distinct advantage)
  • High degree of proactivity, self-motivation, and the ability to meet rapidly changing deadlines
  • Team player who enjoys sharing experience, mentoring, and coaching others
  • Skilled in all areas of MS Office

๐Ÿ’ฐ Compensation & Benefits

Salary Range: Not specified

Benefits: Not specified

Industry Comparison: ASSUMPTION: The salary and benefits for this role are expected to be competitive within the global marketing and financial services industry, considering the level of experience and responsibilities required.


๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry Position: IQ-EQ is a leading Investor Services group offering end-to-end services in administration, accounting, reporting, regulatory, and compliance needs of the investment sector worldwide.

Company Size: IQ-EQ has a global workforce of 5,800+ people across 25 jurisdictions and has assets under administration (AUA) exceeding US$750 billion.

Company Stage: ASSUMPTION: Based on the company's global presence and extensive client portfolio, IQ-EQ is likely a well-established enterprise-level organization.

๐Ÿ“Š Role Analysis

Career Level: This role is likely at the senior or management level, given the requirements for extensive industry experience and a strategic, leadership-oriented skill set.

Reporting Structure: ASSUMPTION: The Group Marketing Lead will likely report to a marketing, communications, or commercial leadership position within the organization.

Team Size/Composition: ASSUMPTION: The marketing team supporting the Debt, Capital Markets, and Corporate segments likely consists of multiple team members with specialized expertise in areas such as digital marketing, communications, events, and public relations.

Growth Opportunities: This role offers the opportunity to shape the company's brand, influence global growth, and drive commercial success, which could lead to further leadership or strategic responsibilities within the organization.

๐ŸŒ Location & Work Environment

Office Type: ASSUMPTION: Based on the company's global presence, this role may involve a mix of in-office, hybrid, and remote work arrangements, with some travel to support local market needs.

Geographic Context: Port Louis, Mauritius is the specified location for this role. As the capital and largest city of Mauritius, Port Louis is an important financial and commercial hub in the region.

Work Schedule: ASSUMPTION: The work schedule for this role is likely a standard full-time arrangement, with some flexibility to accommodate global collaboration and time zones.

Regional Considerations: ASSUMPTION: As a global company, IQ-EQ may have a diverse, multilingual workforce and a strong emphasis on cross-cultural collaboration and understanding.

๐Ÿ’ผ Interview & Application Insights

Typical Process: ASSUMPTION: The interview process for this role may include a combination of phone/video interviews, in-person interviews, case studies, and assessment of relevant work samples or portfolios.

Key Assessment Areas: ASSUMPTION: Employers will likely evaluate candidates' strategic marketing expertise, campaign planning and execution abilities, digital marketing skills, stakeholder management, and demonstrated success in driving commercial outcomes.

Application Tips: ASSUMPTION: Applicants should highlight their relevant industry experience, showcase successful marketing campaigns and their impact, and demonstrate a strong understanding of the Debt, Capital Markets, and Corporate segments.

ATS Keywords: ASSUMPTION: Relevant keywords for this role may include "global marketing strategy," "campaign management," "digital marketing," "brand management," "financial services marketing," and "stakeholder relations."

๐Ÿ› ๏ธ Tools & Technologies

ASSUMPTION: Proficiency in marketing automation platforms, customer relationship management (CRM) systems, content management systems (CMS), social media platforms, and data analytics tools may be relevant for this role.

๐Ÿ‘” Cultural Fit Considerations

Company Values: ASSUMPTION: Based on the company's focus on sustainability, ESG, and building meaningful relationships with stakeholders, IQ-EQ likely values attributes such as collaboration, innovation, and a commitment to social responsibility.

Work Style: ASSUMPTION: The successful candidate for this role should be a self-motivated, adaptable, and results-driven professional who thrives in a fast-paced, global, and collaborative work environment.

Self-Assessment: Applicants should consider whether they are comfortable working in a multinational, matrixed organization, enjoy leading cross-functional initiatives, and are passionate about driving measurable marketing results that support the company's strategic growth objectives.

โš ๏ธ Potential Challenges

ASSUMPTION: This role may involve juggling multiple priorities, coordinating with stakeholders across different time zones, and navigating complex marketing challenges within a highly regulated industry. The successful candidate should be adept at adaptability, time management, and strategic problem-solving.

๐Ÿ“ˆ Similar Roles Comparison

ASSUMPTION: This Group Marketing Lead role is comparable to senior-level marketing positions in the financial services or professional services industries, such as Head of Marketing, Marketing Director, or Global Marketing Manager. These roles typically involve strategic planning, campaign development, and cross-functional collaboration to drive business growth and brand awareness.

๐Ÿ“ Sample Projects

ASSUMPTION: Examples of projects a Group Marketing Lead may work on include:

  • Developing a comprehensive multi-channel marketing strategy and content calendar for the Debt, Capital Markets, and Corporate segments
  • Organizing and executing high-impact industry events, webinars, and thought leadership initiatives to position IQ-EQ as a subject matter expert
  • Collaborating with the communications team to secure media coverage and build the company's online and offline presence
  • Implementing a lead generation and nurturing program to support the commercial team's growth targets
  • Analyzing marketing campaign performance data and making data-driven optimizations to improve ROI

โ“ Key Questions to Ask During Interview

  • What are the key strategic priorities and growth objectives for the Debt, Capital Markets, and Corporate segments in the next 1-3 years?
  • How does this role collaborate with the broader commercial and communications teams to drive integrated marketing efforts?
  • What are the most significant marketing challenges faced by the organization in this industry, and how would you approach addressing them?
  • Can you provide examples of successful marketing campaigns you have led that delivered measurable business impact?
  • How does the company's commitment to sustainability and ESG translate into the marketing strategy and initiatives?
  • What professional development and growth opportunities are available for this role within the organization?

๐Ÿ“Œ Disclaimer

โš ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


๐Ÿ“Œ Next Steps for Applicants

To effectively pursue this opportunity, applicants should:

  • Carefully review the job description and requirements to assess their fit and qualifications
  • Tailor their resume and cover letter to highlight relevant experience, skills, and achievements that align with the role
  • Research the company, industry, and competitors to demonstrate their understanding of the market and IQ-EQ's position
  • Prepare thoughtful questions to ask during the interview that showcase their strategic thinking and interest in the role
  • Optimize their application for relevant applicant tracking systems (ATS) by incorporating key terms and phrases from the job description
  • Follow up promptly with the employer and be responsive to any requests or follow-up communication