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Global Community Manager

Razer Inc.
Full-time
On-site
Irvine, California, United States
๐Ÿ“ฑ Social Media Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Global Community Manager

๐Ÿ”น Company: Razer Inc.

๐Ÿ”น Location: Irvine, California, United States

๐Ÿ”น Job Type: Full-time

๐Ÿ”น Category: ๐Ÿ“ฑ Social Media Marketing


๐Ÿ“Œ Essential Job Details

๐Ÿš€ Job Overview

As the Global Community Manager at Razer Inc., you'll lead the company's community growth efforts across multiple social media platforms. This role combines strategic leadership, hands-on content development, and team management to exponentially grow Razer's gaming community presence worldwide. You'll be the driving force behind Razer's social media persona while staying on the cutting edge of gaming, esports, and digital trends.

ASSUMPTION: The role is full-time based on the salary range and scope of responsibilities, though this wasn't explicitly stated in the original listing.


๐Ÿ“‹ Key Responsibilities

  • โœ… Manage the community team to drive Razer's global social media strategy across Discord, TikTok, X and Instagram
  • โœ… Serve as a thought-leader and mentor to junior marketers in reinforcing Razer's brand approach
  • โœ… Explore emerging social media platforms and trends for content opportunities
  • โœ… Conceptualize, plan and execute community campaigns and programs
  • โœ… Work closely with content and influencer marketing counterparts globally
  • โœ… Align community activation efforts with Global Business Units and Regions
  • โœ… Act as custodian of Razer's social media persona and rules of engagement
  • โœ… Review social media performance and insights regularly
  • โœ… Keep the organization updated with market/industry trends
  • โœ… Ensure initiatives remain relevant and competitive

๐ŸŽฏ Required Qualifications

Education: BA/BS degree in Communications, Marketing, Digital Media, PR, or equivalent practical experience

Experience: 5+ years of experience in community management or social media marketing

Skills:

  • Experience building and managing social media accounts for a brand (preferred)
  • Experience managing external agencies and vendors (preferred)
  • Knowledge of Digital Marketing, SEO, SEM
  • Fluent English (additional second language a plus)
  • Understanding of social media and livestreaming best practices
  • Eye for creative content and ability to spot emerging social trends
  • Ability to work in a fast-paced environment focused on results
  • Ability to work with global teams across multiple time zones
  • Must be a gamer

๐Ÿ’ฐ Compensation & Benefits

Salary Range: $71,760.00 - $119,600.00 per annum

Benefits: Not specified

Industry Comparison: This salary range aligns with industry standards for senior community management positions in the gaming industry in Southern California, reflecting the leadership aspects and global scope of the role.

ASSUMPTION: Benefits package is likely competitive within the gaming industry but wasn't detailed in the listing.


๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry Position: Razer is a leading global lifestyle brand for gamers, known for its high-performance gaming hardware, software, and services. The company is recognized for its cutting-edge products including laptops, peripherals, and accessories designed specifically for gamers.

Company Size: Global organization with teams across 5 continents

Company Stage: Established industry leader in gaming hardware and lifestyle products

ASSUMPTION: Company information is based on Razer's market reputation and the job listing's mention of its global presence across 5 continents.


๐Ÿ“Š Role Analysis

Career Level: Senior/Management level

Reporting Structure: Likely reports to a Director of Marketing or Head of Community

Team Size/Composition: Will manage community team members (team size not specified)

Growth Opportunities: Potential advancement to Director-level positions in social media, community engagement, or digital marketing

ASSUMPTION: Career level and reporting structure are inferred from management responsibilities mentioned and the 5+ years of experience requirement.


๐ŸŒ Location & Work Environment

Office Type: Likely in-office or hybrid at Razer's Irvine location

Geographic Context: Irvine is part of Orange County's technology hub in Southern California, offering a high quality of life with proximity to Los Angeles and San Diego

Work Schedule: May require working odd hours within reasonable arrangement due to the global nature of the position

Regional Considerations: Southern California has a strong gaming and tech ecosystem, with numerous gaming companies and studios in the region

ASSUMPTION: Work arrangement specifics are based on the mention of possibly working odd hours and the global nature of the role.


๐Ÿ’ผ Interview & Application Insights

Typical Process: Initial screening call, portfolio review of past community management work, panel interview with marketing team, and possibly a final interview with senior leadership

Key Assessment Areas: Social media strategy knowledge, gaming industry expertise, leadership capabilities, content creation skills, and cultural fit with Razer's gaming-focused brand

Application Tips: Highlight quantifiable community growth achievements, showcase gaming knowledge, and demonstrate understanding of multi-platform social media strategy

ATS Keywords: community management, social media strategy, gaming industry, Discord, TikTok, Twitter/X, Instagram, team leadership, content creation, influencer marketing

ASSUMPTION: These insights are based on standard practices for senior social media positions in the gaming industry.


๐Ÿ› ๏ธ Tools & Technologies

  • Social media platforms: Discord, TikTok, X (Twitter), Instagram
  • Social media management tools (likely Hootsuite, Sprout Social, or Buffer)
  • Analytics platforms for performance tracking
  • Content creation and editing tools
  • Community management software
  • SEO and SEM tools

ASSUMPTION: Specific management tools aren't mentioned, but industry-standard platforms are likely used given Razer's global scale.


๐Ÿ‘” Cultural Fit Considerations

Company Values: Innovation, gaming passion, global perspective, and cutting-edge technology

Work Style: Fast-paced, results-oriented, collaborative across global teams, adaptable to different time zones

Self-Assessment: Consider your genuine interest in gaming culture, ability to work across time zones, comfort with rapidly changing social media trends, and leadership capabilities in a global context

ASSUMPTION: Cultural elements are inferred from Razer's brand positioning as a gaming lifestyle company and the global nature of the role described.


โš ๏ธ Potential Challenges

  • Working irregular hours to accommodate global team coordination
  • Balancing strategic leadership with hands-on community management
  • Keeping pace with rapidly evolving social media platforms and gaming trends
  • Managing community response during product launches or sensitive brand moments
  • Coordinating with teams across multiple time zones and cultures

ASSUMPTION: These challenges are inferred from the global nature of the position and the fast-paced environment of social media in the gaming industry.


๐Ÿ“ˆ Similar Roles Comparison

This role differs from typical Community Manager positions by its global scope and management responsibilities. Unlike Social Media Managers who may focus more on content creation, this position emphasizes community growth strategy and team leadership. Compared to a Director of Social Media, this role is more hands-on with day-to-day community engagement while still maintaining strategic oversight.

ASSUMPTION: This comparison is based on standard industry role definitions in gaming and technology companies.


๐Ÿ“ Sample Projects

  • Developing a global Discord community strategy to increase active daily users by 30%
  • Leading a cross-platform social media campaign for a major Razer product launch
  • Creating a training program for junior team members on Razer's brand voice and community engagement approach
  • Establishing performance metrics and reporting frameworks for community growth across platforms
  • Executing a TikTok strategy to connect with younger gaming audiences

ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and common initiatives in gaming community management.


โ“ Key Questions to Ask During Interview

  1. How does the community team integrate with other marketing functions and product departments at Razer?
  2. What metrics define success for community growth in this role's first 6-12 months?
  3. How does Razer approach regional differences in gaming communities across its global markets?
  4. What are the biggest challenges facing Razer's community strategy currently?
  5. How does the team balance reactive community management with proactive growth initiatives?
  6. What development opportunities exist for the community team members I would be managing?

ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.


๐Ÿ“Œ Disclaimer

โš ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


๐Ÿ“Œ Next Steps for Applicants

  1. Optimize your resume by incorporating key terms like "community management," "social media strategy," "team leadership," and specific platform names (Discord, TikTok, etc.)
  2. Prepare a portfolio showcasing successful community initiatives, growth metrics, and content examples
  3. Research Razer's products and community to demonstrate genuine understanding of their ecosystem
  4. Highlight gaming knowledge and passion in your application materials
  5. Connect with current Razer employees on LinkedIn to gain additional insights
  6. Prepare examples that demonstrate your ability to work across global teams and time zones
  7. Be ready to discuss your approach to emerging social platforms and community trends