🔹 Job Title: Freelance Marketing Specialist
🔹 Company: Milestone One (affiliated with PSI CRO)
🔹 Location: Warsaw, Mazowieckie, Poland
🔹 Job Type: Freelance/Contract
🔹 Category: Marketing
As a Freelance Marketing Specialist at Milestone One, you'll play a pivotal role in elevating the brand's presence in the healthcare and medical research sector. You'll be responsible for developing and executing marketing strategies that engage target audiences and drive growth for a company dedicated to making life-changing medical research more accessible worldwide. This position requires expertise in digital marketing, content creation, and strategic planning across multiple platforms.
ASSUMPTION: The category is listed as "Marketing" based on the job title and responsibilities, as no specific category was provided in the original listing.
✅ Marketing Strategy Development: Design and implement tailored marketing strategies aligned with business goals; identify and target key customer segments to increase brand visibility, engagement, and conversions
✅ Digital Marketing Campaigns: Develop and execute campaigns across various digital platforms, including social media
✅ Content Creation & Management: Develop creative content for social media posts and website copy; ensure consistency in messaging across all marketing channels
✅ Promotional Materials Creation: Design and produce promotional materials (brochures, flyers, advertisements, banners); ensure all materials reflect the brand's visual identity and messaging
✅ Website Content Development: Create and optimize engaging website content, including landing pages, product descriptions, blog posts, and CTAs; work with web developers to ensure SEO-friendly content
✅ Internal & External Communication Templates: Develop internal communication templates for team announcements and project updates; create external communication templates for emails, newsletters, press releases, and client outreach
✅ Analytics & Reporting: Monitor, analyze, and report on marketing campaign performance (KPIs such as ROI, CTR, conversion rates); use data insights to optimize campaigns and improve marketing strategies
Education: Not specified
Experience: 3+ years as a marketing specialist or digital marketer with a portfolio of successful campaigns
Skills:
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Freelance marketing specialist rates in Poland typically range from 75-150 PLN per hour depending on experience and specialization, with healthcare marketing commanding premium rates due to specialized knowledge requirements.
ASSUMPTION: The compensation estimate is based on standard freelance marketing rates in Poland for specialized industries like healthcare. As a freelance position, traditional benefits may not apply, but the role offers flexibility and the opportunity to work with an impactful healthcare organization.
Industry Position: Milestone One partners with medical centers to simplify the delivery of cutting-edge healthcare solutions, making innovative medical research accessible to a broader range of patients globally.
Company Size: Not specified, but appears to be a growing organization
Company Stage: Development stage company with an established foundation (founded by professionals with 30+ years of global experience)
ASSUMPTION: The company appears to be in a growth phase based on the reference to being a "developing company" and its focus on expanding access to medical research. The connection to PSI CRO (a contract research organization) suggests Milestone One may be a subsidiary or partner focused on specific aspects of medical research accessibility.
Career Level: Mid to Senior level
Reporting Structure: Not specified, likely reports to a Marketing Director or directly to company leadership
Team Size/Composition: Not specified
Growth Opportunities: Potential to grow with a developing healthcare innovation company; opportunity to shape marketing strategy in an impactful industry
ASSUMPTION: This appears to be a mid to senior-level role based on the required 3+ years of experience and the strategic nature of the responsibilities. As a freelance position, it may offer flexibility and autonomy, with the potential to evolve into a more permanent arrangement as the company develops.
Office Type: Remote/freelance with possible flexibility
Geographic Context: Warsaw is Poland's capital and largest city, with a growing tech and healthcare sector. The city offers a lower cost of living compared to Western European capitals while providing access to a vibrant business environment.
Work Schedule: Flexible freelance arrangement, specific hours not mentioned
Regional Considerations: Knowledge of Polish language and cultural context may be beneficial for creating locally relevant marketing materials, though this isn't explicitly stated.
ASSUMPTION: The work environment is assumed to be remote given the freelance nature of the position and the reference to "ability to work independently and manage time efficiently in a remote environment" in the qualifications. While the company is based in Warsaw, the freelance structure may allow for work from various locations.
Typical Process: For freelance marketing roles in healthcare, expect an initial portfolio review, followed by 1-2 interviews focusing on past campaign results and industry knowledge. You may be asked to outline an approach to a sample marketing challenge.
Key Assessment Areas: Healthcare industry knowledge, digital marketing expertise, content creation abilities, analytical skills, and self-management capabilities in a remote setting.
Application Tips: Highlight healthcare or medical industry experience if available; showcase measurable results from previous marketing campaigns; demonstrate understanding of medical research communication challenges.
ATS Keywords: digital marketing, healthcare marketing, content creation, SEO, SEM, social media marketing, Google Analytics, campaign management, promotional materials, medical communications
ASSUMPTION: These insights are based on industry standards for freelance marketing positions in specialized fields like healthcare and medical research.
Canva, Google Analytics, social media platforms (Facebook, Instagram, LinkedIn, Twitter), Google Ads, Facebook Ads, Email marketing platforms, Content Management Systems, SEO tools
ASSUMPTION: While Canva is specifically mentioned, other tools are industry-standard for the responsibilities described. A digital marketing specialist would be expected to have familiarity with various analytics platforms, CMS systems, and social media management tools beyond those explicitly listed.
Company Values: Quality-focused, passionate about healthcare accessibility, dedicated to improving patient outcomes, valuing team growth and supportive work environment
Work Style: Independent, detail-oriented, creative, adaptable, and results-driven
Self-Assessment Questions:
ASSUMPTION: Company values are inferred from the company description which emphasizes quality, healthcare accessibility, and team growth. The work style assessment is based on the job requirements for independent work, creativity, and analytical capabilities.
Working in healthcare marketing requires balancing compelling messaging with regulatory compliance; the breadth of responsibilities (from strategy to content creation to analytics) may require extensive time management skills; freelance work may involve managing variable workloads and establishing clear scope boundaries; translating complex medical research concepts into accessible marketing content can be challenging.
ASSUMPTION: These potential challenges are based on standard industry considerations for freelance marketing roles in regulated sectors like healthcare and medical research.
This role combines elements of several specialized positions: Digital Marketing Specialist (focus on online channels), Content Marketer (emphasis on creating engaging content), and Healthcare Communications Specialist (industry focus). Unlike an in-house marketing role, this freelance position offers more flexibility but may require more self-direction and client relationship management. Compared to general marketing roles, this position's healthcare focus demands greater sensitivity to regulatory considerations and the ability to communicate complex medical concepts effectively.
ASSUMPTION: This comparison is based on standard industry patterns for marketing roles in healthcare and medical research sectors.
Based on the listed responsibilities, projects might include:
ASSUMPTION: These project examples are illustrative and based on the listed responsibilities and company mission of making medical research more accessible.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.