Event and Retail Marketer Team Lead
Renewal by Andersen of Washington📌 Core Information
🔹 Job Title: Event and Retail Marketer Team Lead
🔹 Company: Renewal by Andersen of Washington
🔹 Location: Renton, Washington, United States
🔹 Job Type: Full-time
🔹 Category: Not provided
📌 Essential Job Details
🚀 Job Overview
Renewal by Andersen of Washington is seeking an experienced Event and Retail Marketer Team Lead to join their highly successful event marketing team. This position will be responsible for supporting the team's growth, as well as assisting in the expansion of the company's customer base by arranging and hosting promotional events and retail booths.
📋 Key Responsibilities
- Assist in identifying new event and retail outlet opportunities within the community as needed
- Develop and maintain relationships with Event and Retail Promoters
- Work alongside Coordinators and the Event Supervisor to ensure all event and retail shifts are attended
- Ensure customer service satisfaction and good client relationships
- Ensure that all paperwork and trackers are being updated in a timely manner
- Generate and qualify sales leads by engaging with customers at events and retail outlets
- Achieve sales goals outlined by management and consistently grow the customer base to meet the company's financial objectives
- Support recruitment efforts and new candidates through training and maintain communication with supervisors to support the recruitment funnel
- Support the team of marketers with a direct hands-on approach, provide motivation and coaching to help the team reach daily, weekly, and monthly goals
- Maintain excellent communication
- Support the development of the team's culture through role modeling desired behaviors and techniques
- Assist in touch points with team members that support the best practices for performance management on a regular basis
- Responsible for booking potential customers for a free no-obligation window consultation at various venues in the territory
- Set up top-quality booth spaces at promotional venues
- Work with supervisors to support design consultant integration with the events department
- Communicate with all other departments to ensure best practices are being maintained
- Welcome customers and provide them with general information on the company's products
- Meet or exceed department goals
🎯 Required Qualifications
Education: Not specified
Experience: 1-2 years of sales or marketing experience, 1 year of customer service experience preferred
Skills:
- Ability to effectively lead, prioritize, manage time and projects, and multi-task in a fast-paced, growing company environment
- Detail-oriented with the ability to operate efficiently in a busy environment
- Excellent training and coaching skills
- Ability to understand the role of marketing communications and sales promotion
- Possess excellent written and verbal communication skills
- Highly motivated with a positive attitude and strong work ethic
- Problem-solving ability
- Ability to lift up to 50 pounds
- Ability to stand for long periods of time
- Proficient in Microsoft Office
- Reliable transportation and a valid driver's license
- Ability to travel as required
💰 Compensation & Benefits
Salary Range: Not specified
Benefits: Medical, dental, vision, 401(k) with employer match, paid time off, paid holidays including a flex holiday of the employee's choice
Industry Comparison: The compensation and benefits package for this role is likely competitive within the local market for similar event marketing team lead positions. However, without specific salary details, it's difficult to provide a more precise industry comparison.
📌 Applicant Insights
🔍 Company Context
Industry Position: Renewal by Andersen is a leader in the window industry, known for its industry-leading brand and successful event marketing approach.
Company Size: Based on the information provided, Renewal by Andersen of Washington appears to be a growing regional operation, but the exact size of the company is not specified.
Company Stage: The company is likely in a growth stage, as it is actively expanding its team and looking for talented individuals to join its successful event marketing efforts.
📊 Role Analysis
Career Level: Mid-level, with responsibilities for leading a team of marketers and overseeing key event and retail marketing initiatives.
Reporting Structure: The Event and Retail Marketer Team Lead will likely report to a Marketing Manager or Director, as the role involves coordinating with various teams and departments.
Team Size/Composition: The team the Event and Retail Marketer Team Lead will be responsible for is not explicitly stated, but it is likely a small to medium-sized team of event and retail marketers.
Growth Opportunities: The role offers potential for career advancement within the marketing or management functions of the organization, particularly for individuals who excel in leading and developing a high-performing team.
🌍 Location & Work Environment
Office Type: Based on the job description, this role is likely an in-office position, as it involves hands-on management of the event and retail marketing team.
Geographic Context: Renton, Washington is a suburb of Seattle and part of the broader Puget Sound region, which is known for its strong technology and aerospace industries.
Work Schedule: The role requires availability to work days, nights, weekends, and holidays, which is typical for an event marketing position.
Regional Considerations: The Puget Sound region is known for its vibrant, progressive culture and competitive talent market, which may be relevant considerations for prospective applicants.
💼 Interview & Application Insights
Typical Process: The interview process for this role is likely to include a phone or video screening, followed by in-person interviews with the hiring manager, team members, and potentially a skills assessment or presentation.
Key Assessment Areas: Employers will likely evaluate candidates' leadership abilities, event planning and execution skills, sales and marketing expertise, communication proficiency, and cultural fit within the organization.
Application Tips: Applicants should highlight their relevant experience in event marketing, team management, and customer-facing roles, as well as their ability to work effectively in a fast-paced, deadline-driven environment.
ATS Keywords: Relevant keywords to include in resumes and applications may include "event marketing," "retail marketing," "team lead," "sales," "customer service," and "project management."
🛠️ Tools & Technologies
Based on the job requirements, the Event and Retail Marketer Team Lead will likely need to be proficient in using Microsoft Office suite (Word, Excel, PowerPoint) to manage documentation, reports, and presentations. Additionally, they may use customer relationship management (CRM) software and event planning/coordination tools to support their daily responsibilities.
👔 Cultural Fit Considerations
Company Values: Renewal by Andersen values teamwork, customer service, and a positive, motivated work environment, as evidenced by its recognition as one of the best employers for women and one of America's greatest workplaces.
Work Style: The role requires a hands-on, proactive approach to leading and supporting the event marketing team, with a focus on achieving sales goals and providing excellent customer experiences.
Self-Assessment: Applicants should consider whether they thrive in a fast-paced, goal-oriented environment, enjoy hands-on team leadership, and have a strong customer service orientation.
⚠️ Potential Challenges
The Event and Retail Marketer Team Lead role may involve managing a high workload, with the need to balance multiple responsibilities, such as event planning, team leadership, sales, and customer service. Maintaining excellent communication and coordination across various departments could also present a challenge in this position.
📈 Similar Roles Comparison
This Event and Retail Marketer Team Lead role is similar to other mid-level marketing management positions, such as Event Marketing Manager or Retail Marketing Supervisor, which typically involve overseeing a team of marketers, coordinating event logistics, and driving sales and customer engagement through promotional activities.
📝 Sample Projects
The Event and Retail Marketer Team Lead may be responsible for projects such as:
❓ Key Questions to Ask During Interview
- What are the key metrics and goals that the Event and Retail Marketer Team Lead role is expected to achieve?
- How does the team collaborate with other departments, such as sales and customer service, to ensure a cohesive customer experience?
- Can you provide examples of successful event marketing campaigns that the company has executed in the past?
- What professional development opportunities are available for the Event and Retail Marketer Team Lead to grow their skills and advance within the organization?
- How does the company promote a positive, inclusive work culture, and what are some of the ways it supports work-life balance for its employees?
- Can you describe the typical day-to-day responsibilities and challenges that the Event and Retail Marketer Team Lead can expect to face?
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
📌 Next Steps for Applicants
To pursue this opportunity effectively, applicants should:
- Carefully review the job description and requirements to ensure they meet the qualifications
- Tailor their resume and cover letter to highlight their relevant experience in event marketing, team leadership, and sales/customer service
- Research the company and the Renton, Washington area to understand the industry context and local market
- Prepare thoughtful questions to ask during the interview that demonstrate their interest and fit for the role
- Be ready to discuss their strategy for leading and motivating a team of event and retail marketers to achieve sales goals
- Utilize relevant keywords from the job description in their application materials to optimize for applicant tracking systems (ATS)