🔹 Job Title: Digital Commerce Sales & Marketing Manager
🔹 Company: Scotts Miracle-Gro
🔹 Location: Marysville, Ohio OR Remote (United States)
🔹 Job Type: Full-time
🔹 Category: Marketing/Digital Commerce
As a Digital Commerce Sales & Marketing Manager at Scotts Miracle-Gro, you'll play a crucial role in driving digital sales and marketing initiatives across major retail platforms. Reporting to the Director of Digital Commerce Sales & Marketing, you'll lead retail media strategy, manage key digital partnerships, and optimize digital marketing campaigns to achieve business growth targets. This position sits at the intersection of marketing, sales, and e-commerce, requiring strategic thinking and cross-functional collaboration skills.
ASSUMPTION: The role is categorized as Marketing/Digital Commerce based on the responsibilities and focus areas described in the job listing.
Education: Bachelor's degree required, MBA preferred but not required
Experience: 5+ years in consumer/shopper marketing, brand marketing, media, or business development (listed as "nice to have")
Skills:
ASSUMPTION: While a bachelor's degree isn't explicitly stated as required, it's standard for this level of marketing position. The 5+ years experience is listed as "nice to have" but appears to be a preferred qualification.
Salary Range: $121,400 - $142,800 per year
Benefits:
Industry Comparison: This compensation range is competitive for marketing management roles in the consumer goods industry, particularly for roles with significant digital commerce responsibilities.
ASSUMPTION: The salary is competitive based on typical digital marketing management roles in the consumer goods industry, though specific regional variations may apply.
Industry Position: Scotts Miracle-Gro is the world's largest marketer of branded consumer lawn and garden care products.
Company Size: Large, established corporation with multiple business units and international presence
Company Stage: Mature enterprise with established market leadership
ASSUMPTION: Company size and stage are inferred from their description as "the world's largest marketer" in their category and their corporate structure with multiple business units mentioned in the job description.
Career Level: Mid to Senior level
Reporting Structure: Reports to the Director of Digital Commerce Sales & Marketing
Team Size/Composition: Not specified, but role involves extensive cross-functional collaboration
Growth Opportunities: Potential path to Director level positions in digital commerce, marketing, or business development
ASSUMPTION: The career level is determined based on the salary range, required experience, and reporting structure. Growth opportunities are assumed based on the company's size and typical career paths in marketing and e-commerce.
Office Type: Corporate office in Marysville, Ohio OR fully remote
Geographic Context: Marysville is a small city near Columbus, Ohio with a lower cost of living compared to major metropolitan areas
Work Schedule: Not specified, likely standard full-time business hours
Regional Considerations: If choosing remote work, applicants from anywhere in the United States are eligible
ASSUMPTION: The work schedule is assumed to be standard business hours based on corporate norms. Geographic context details about Marysville are based on standard knowledge of the area.
Typical Process: Initial screening, skills assessment, panel interviews with cross-functional stakeholders, final interview with director/executive leadership
Key Assessment Areas: Strategic thinking, experience with retail media networks, ability to analyze performance data, cross-functional collaboration skills, presentation abilities
Application Tips: Highlight specific achievements in digital marketing ROI, experience with retail media partnerships, and ability to influence stakeholders across different departments
ATS Keywords: retail media, digital commerce, e-commerce, shopper marketing, SEO, conversion optimization, cross-functional collaboration, marketing strategy, digital marketing, consumer insights
ASSUMPTION: These insights are based on standard interview processes for senior marketing roles in consumer goods companies and the specific skills highlighted in the job description.
Digital retail platforms, retail media networks, analytics tools, SEO tools, content management systems, e-commerce platforms
ASSUMPTION: These tools are standard for digital commerce and retail media roles, though specific platforms aren't mentioned in the job description.
Company Values: Growth-oriented, energetic culture, innovation, environmental stewardship, community involvement, diversity and inclusion
Work Style: Fast-paced environment with "no typical day," collaborative, requires both strategic thinking and hands-on execution
Self-Assessment: Do you thrive in rapidly evolving environments? Are you comfortable balancing strategic planning with execution? Can you effectively influence stakeholders without direct authority? Are you passionate about making "the world a more beautiful place"?
ASSUMPTION: Company values and work style are inferred from the company description which mentions "constantly energized by new and exciting growth opportunities and at a rapid pace" and the emphasis on cross-functional collaboration and community involvement.
The role requires balancing multiple stakeholders including retail media networks, internal teams, and agencies. You'll need to stay current with rapidly evolving digital retail media landscape while meeting planning deadlines and performance targets. The position may involve navigating corporate structures to influence decisions across departments without direct authority.
ASSUMPTION: These challenges are inferred from the cross-functional nature of the role, the emphasis on influencing skills, and the fast-paced environment mentioned in the job description.
This role combines elements of several positions that may exist separately in other companies: E-commerce Manager, Retail Media Strategist, and Digital Marketing Manager. The distinguishing factor is the specific emphasis on retail media networks and content performance optimization within the lawn and garden industry. Unlike pure marketing roles, this position requires direct collaboration with sales and business development teams.
ASSUMPTION: This comparison is based on standard industry roles and the specific responsibilities outlined in this job description.
ASSUMPTION: These projects are illustrative examples based on the responsibilities listed in the job description and typical projects for retail media roles.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.