Chief Marketing Officer
cyber•Fund📌 Core Information
🔹 Job Title: Chief Marketing Officer
🔹 Company: cyber•Fund
🔹 Location: Remote
🔹 Job Type: Not specified
🔹 Category: Not provided
📌 Essential Job Details
🚀 Job Overview
As the Chief Marketing Officer at cyber•Fund, you will be a key member of the Leadership Team responsible for shaping and executing the organization's marketing strategy in the blockchain and AI space. You'll define the cyber•Fund narrative while managing portfolio company relationships, overseeing marketing channels, and building/leading the marketing team. This strategic role requires deep blockchain industry knowledge and the ability to balance high-level vision with hands-on execution.
ASSUMPTION: Based on the Leadership Team mention and comprehensive scope of responsibilities, this is a senior executive position reporting directly to the CEO or founder, with significant strategic input into the organization's direction.
📋 Key Responsibilities
✅ Portfolio Support: Manage relationships with 5-7 portfolio companies, delivering tailored marketing strategies, campaigns, and measurable results
✅ Team Leadership: Make hiring decisions, define roles, train team members, and optimize marketing resources
✅ Strategic Planning: Collaborate with portfolio teams to define roadmaps, OKRs, KPIs, and long-term marketing plans
✅ Channel Management: Oversee reporting, modeling, and goal setting across marketing channels to achieve measurable returns
✅ Hands-on Execution: Personally engage with high-priority projects to ensure alignment with goals and timelines
✅ Cross-functional Collaboration: Work across PR, KOL, Content, Growth, Events, and other teams to deliver integrated strategies
✅ Brand Stewardship: Take full ownership of the cyber•Fund brand, adapting messaging to a dynamic ecosystem
✅ Budget Management: Allocate marketing resources effectively to optimize outcomes
✅ Public Relations: Oversee PR strategies to ensure consistent messaging and strong market presence
✅ Content & Social: Lead content development and social media strategies
✅ Growth Initiatives: Oversee paid and owned media campaigns to drive acquisition and engagement
✅ Data Analysis: Monitor campaign performance and leverage analytics for continuous improvement
✅ Industry Presence: Represent the organization at key industry events
✅ Trend Integration: Stay informed about emerging trends and integrate insights into marketing strategies
🎯 Required Qualifications
Education: Not specified
Experience: 5+ years in a Marketing Director, Head of Marketing, C-level executive or similar role, with specific experience in crypto/blockchain companies
Skills:
- Deep understanding of crypto, blockchain, and AI ecosystems
- Strategic thinking and ability to translate insights into marketing plans
- Proven track record in launching successful campaigns
- Experience working with cutting-edge technology brands
- Strong organizational and execution skills
- Balance of creative vision and data-driven decision-making
ASSUMPTION: While education requirements aren't explicitly stated, a position at this level typically requires at least a bachelor's degree in Marketing, Business, or a related field, with many CMOs holding advanced degrees (MBA, etc.). However, in the blockchain/crypto space, relevant experience may be valued more highly than formal education.
💰 Compensation & Benefits
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Not specified
ASSUMPTION: As a C-level position in the blockchain/crypto industry, compensation packages typically include a competitive base salary, equity or token allocation, performance bonuses tied to portfolio success, and comprehensive benefits. For remote C-level marketing roles in blockchain, total compensation packages often range from $180,000-$300,000+ depending on company size, funding stage, and candidate experience.
📌 Applicant Insights
🔍 Company Context
Industry Position: cyber•Fund appears to be an investment fund or accelerator focused on blockchain and AI technologies, with a portfolio of early to growth-stage companies.
Company Size: Not specified
Company Stage: Established enough to have a portfolio of 5-7 companies requiring marketing support
ASSUMPTION: Based on the portfolio structure and focus on blockchain/AI, cyber•Fund is likely a venture capital firm or investment platform specialized in Web3 technologies. The reference to "redefining the narrative" suggests the fund may be positioning itself as a thought leader in the space rather than just a financial backer.
📊 Role Analysis
Career Level: Executive/C-Suite
Reporting Structure: Member of the Leadership Team, likely reporting to CEO/Founder
Team Size/Composition: Responsible for building and leading a marketing team with the authority to make hiring decisions
Growth Opportunities: Potential for significant industry influence and network expansion across the blockchain ecosystem
ASSUMPTION: This appears to be a role with significant autonomy and direct access to founders/CEOs both within cyber•Fund and portfolio companies. The position likely offers considerable career growth through establishing industry thought leadership and building connections across the blockchain space.
🌍 Location & Work Environment
Office Type: Remote
Geographic Context: Fully remote position with no geographic restrictions mentioned
Work Schedule: Not specified
Regional Considerations: May require flexibility with time zones to coordinate with globally distributed portfolio companies and team members
ASSUMPTION: As a remote C-level position in a blockchain organization, this role likely offers significant flexibility but may require availability outside standard working hours to accommodate global teams and events. Blockchain organizations typically embrace asynchronous communication tools and flexible schedules.
💼 Interview & Application Insights
Typical Process: For C-level blockchain positions, expect multiple interview rounds including:
- Initial screening with HR or talent acquisition
- Deep dive with founders/CEO on vision alignment
- Panel interviews with other leadership team members
- Case study or presentation of marketing strategy
- Final discussions regarding compensation and equity
Key Assessment Areas:
- Depth of blockchain/crypto ecosystem knowledge
- Previous marketing campaign results and metrics
- Strategic thinking and portfolio management approach
- Leadership style and team development philosophy
- Balance of vision with hands-on execution capabilities
Application Tips:
- Highlight specific blockchain/crypto marketing campaigns and quantifiable results
- Demonstrate thought leadership through published content or speaking engagements
- Showcase examples of strategic marketing initiatives that directly impacted business growth
- Prepare a brief perspective on current blockchain industry narratives and opportunities
ATS Keywords: blockchain marketing, crypto CMO, Web3, portfolio management, marketing strategy, growth marketing, blockchain ecosystem, AI marketing, crypto campaigns, token marketing, community growth, blockchain PR
ASSUMPTION: These insights are based on industry standards for executive marketing roles in the blockchain space unless specifically mentioned in the job description.
🛠️ Tools & Technologies
Blockchain marketing executives typically work with:
- Community management platforms (Discord, Telegram)
- Crypto analytics tools (Dune Analytics, Nansen)
- Social media management (Twitter/X, LinkedIn)
- Marketing automation platforms
- Data visualization and reporting tools
- Project management software
- Blockchain explorers and on-chain analytics
ASSUMPTION: These tools represent standard technology used in blockchain marketing but weren't explicitly mentioned in the job description.
👔 Cultural Fit Considerations
Company Values: Innovation, industry advancement, growth-oriented, technology leadership
Work Style: Autonomous, strategic yet hands-on, results-driven, collaborative across functions
Self-Assessment Questions:
- Are you passionate about blockchain technology beyond its marketing potential?
- Can you balance high-level strategy with hands-on execution when needed?
- Are you comfortable working in a fast-evolving industry where narratives shift rapidly?
- Do you thrive in environments requiring both creative vision and data-driven decisions?
- Are you prepared to be a public representative for blockchain technologies?
ASSUMPTION: These cultural elements are inferred from the job description's emphasis on industry passion, strategic thinking paired with execution, and the need to adapt to the dynamic Web3 ecosystem.
⚠️ Potential Challenges
- Managing marketing for multiple portfolio companies simultaneously (5-7 mentioned) could create competing priorities
- The rapidly evolving blockchain/AI space requires constant adaptation of strategies and messaging
- Remote leadership of a marketing team may present coordination challenges
- The role combines high-level strategy with hands-on execution, requiring exceptional time management
- Blockchain industry volatility and regulatory uncertainty can impact marketing plans and messaging
ASSUMPTION: These challenges are identified based on the job description and common industry dynamics, not definitive claims about the specific role.
📈 Similar Roles Comparison
This CMO role differs from traditional marketing leadership positions in several ways:
- vs. Traditional CMO: Requires specific blockchain/crypto expertise and focuses heavily on portfolio company support rather than single-brand marketing
- vs. Marketing Director at Web3 Startup: Broader strategic scope across multiple companies rather than deep focus on a single product
- vs. VP Marketing at Crypto Exchange: Less focus on direct customer acquisition and more emphasis on brand narrative and ecosystem positioning
- vs. Head of Growth at DeFi Protocol: More emphasis on brand stewardship and thought leadership versus pure user acquisition metrics
ASSUMPTION: This comparison is based on standard industry patterns for similar roles in the blockchain space.
📝 Sample Projects
Based on the responsibilities listed, projects might include:
- Developing a comprehensive go-to-market strategy for a portfolio company's token launch
- Creating an integrated PR campaign to position cyber•Fund as a thought leader in the AI+blockchain intersection
- Building a content strategy to educate target audiences about portfolio companies' technologies
- Designing and executing a cross-portfolio growth campaign leveraging shared audiences
- Establishing a measurement framework to demonstrate marketing ROI across portfolio companies
- Coordinating multi-company presence at major industry events like Token2049 or Consensus
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and common activities in blockchain marketing.
❓ Key Questions to Ask During Interview
- "How do you measure success for the marketing function across your portfolio companies?"
- "What is cyber•Fund's current positioning in the blockchain ecosystem, and how do you envision evolving it?"
- "Can you share more about the current marketing team structure and immediate hiring priorities?"
- "How autonomous are portfolio companies in their marketing decisions versus following fund-level guidance?"
- "What are the biggest challenges your portfolio companies face in communicating their value proposition?"
- "How does cyber•Fund balance thought leadership with commercial objectives in its marketing approach?"
ASSUMPTION: These questions are suggested based on the CMO role in a blockchain investment fund and may need adaptation for specific interviews.
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
📌 Next Steps for Applicants
- Research cyber•Fund: Investigate their investment thesis, portfolio companies, and key team members
- Assess blockchain marketing experience: Prepare specific examples of Web3 marketing campaigns you've led with measurable results
- Update LinkedIn profile: Ensure your profile highlights blockchain experience and includes relevant keywords
- Prepare portfolio: Collect case studies of blockchain/crypto marketing initiatives you've directed
- Network connections: Identify shared connections in the Web3 space who might provide insights or referrals
- Resume optimization: Include specific blockchain terms (Web3, DeFi, tokenomics, community growth) to pass ATS screening
- Thought leadership examples: Compile articles, talks, or community contributions demonstrating your blockchain marketing expertise