📌 Core Information
🔹 Job Title: Campaigns Marketing Executive
🔹 Company: Daisy Communications
🔹 Location: Nelson, Lancashire, United Kingdom
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with occasional travel
🚀 Job Overview
Key aspects of this role include:
- Planning and executing marketing campaigns for both Partner and Direct channels
- Working across various tactics such as e-mail, direct mail, events, social media, display advertising, and webinars
- Liaising with stakeholders to understand their needs and create effective campaigns
- Analyzing campaign performance and suggesting new ideas
- Writing and building content for campaigns
ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously. Experience in campaign-focused marketing roles is essential for success in this position.
📋 Key Responsibilities
✅ Own and execute campaigns for products and services to prospective new customers, focusing on key verticals like telecoms resellers, healthcare, and enterprises
✅ Own and execute campaigns to telecoms Partners to drive new sales from the existing Partner base
✅ Liaise directly with key stakeholders to understand their needs and create briefs and campaigns that capture their requirements
✅ Provide statistical analysis on the performance of the campaigns
✅ Suggest new campaign ideas from both a creative and targeting perspective
✅ Write and build content for campaigns
✅ Liaise with senior marketing stakeholders to ensure effective delivery of assets for all campaigns
ASSUMPTION: This role requires strong communication skills, both written and verbal, to effectively work with stakeholders and create compelling campaign content.
🎯 Required Qualifications
Education: Not specified
Experience: 3 years' experience in a marketing role, preferably campaign-focused
Required Skills:
- Excellent organizational skills
- Experience in using marketing automation tools
- Strong copywriting and impeccable proofreading skills
- Experience in e-mail marketing
- Experience in organizing and attending trade shows
- Experience in organizing and hosting webinars
Preferred Skills:
- Experience in direct mail marketing
- Knowledge of the telecommunications industry
ASSUMPTION: Candidates with experience in a similar role and a strong portfolio demonstrating their campaign management skills will be highly competitive for this position.
💰 Compensation & Benefits
Salary Range: Up to £30,000 per year, depending on experience and qualifications
Benefits:
- 25 days holidays, plus bank holidays
- Professional development opportunities
- Eye care vouchers and discounted Medicash membership
- Access to discounts and savings at over 1,200 retailers
- Additional day off on birthday or wedding
- Auto enrolment into a salary pension scheme following probation
- Exclusive offers on Daisy products
Working Hours: 8:30 - 17:00, Monday - Friday (37.5 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing executive role with 3 years of experience in the United Kingdom.
📌 Applicant Insights
🔍 Company Context
Industry: Daisy Communications operates in the telecommunications industry, providing voice, connectivity, mobile, phone systems, and cloud services to keep Britain working.
Company Size: Daisy Communications has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 2001, with a history of growth through acquisition and organic expansion
Company Description:
- Leading independent provider of voice, connectivity, mobile, phone systems, and cloud services
- Focus on supporting UK businesses through targeted acquisition and organic growth
- Strong commitment to customer service and empowering SMEs
Company Specialties:
- Lines & Calls
- Business Broadband
- Mobile
- Networking
- Phone Systems
- Cloud
- IoT
- and IT Support
Company Website: http://www.daisycomms.co.uk
ASSUMPTION: Daisy Communications' focus on supporting UK businesses and commitment to customer service make it an attractive employer for candidates seeking a role in the telecommunications industry.
📊 Role Analysis
Career Level: This role is suitable for a marketing professional with 2-5 years of experience, seeking to develop their skills in campaign management and gain experience working with stakeholders.
Reporting Structure: The Campaigns Marketing Executive will report directly to the Senior Product Marketing Manager and work closely with the Head of Creative.
Work Arrangement: This role is primarily on-site, with occasional travel expected (1-4 days a month, UK only).
Growth Opportunities:
- Progression to a Senior Marketing Executive role
- Expanding responsibilities as the company grows and acquires new businesses
- Opportunities to work on diverse campaigns across various channels
ASSUMPTION: This role offers strong potential for career growth and development within the marketing department at Daisy Communications.
🌍 Location & Work Environment
Office Type: Daisy Communications' office in Nelson is a modern, collaborative workspace designed to support productivity and teamwork.
Office Location(s): 20 Lindred Road, Brierfield, England BB9 5SR, GB
Geographic Context:
- Nelson is a town in Lancashire, England, with a population of approximately 30,000 people
- The town is known for its rich industrial history and is situated near the scenic Pendle Hill
- Nelson is well-connected by road and public transport, with easy access to major cities like Manchester and Leeds
Work Schedule: The working hours for this role are 8:30 - 17:00, Monday - Friday, with a 37.5-hour workweek.
ASSUMPTION: Candidates should be comfortable working in an on-site environment and be willing to travel occasionally for events and trade shows.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the senior leadership team
Key Assessment Areas:
- Campaign management skills and experience
- Communication and presentation skills
- Creativity and problem-solving abilities
- Understanding of the telecommunications industry (preferred)
Application Tips:
- Highlight your relevant campaign management experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Daisy Communications' business and how your skills align with the role's requirements
- Prepare examples of successful campaigns you've managed, focusing on results and impact
ATS Keywords: Campaign Management, Marketing Automation, E-mail Marketing, Direct Mail, Trade Shows, Social Media, Display Advertising, Webinars, Statistical Analysis, Copywriting, Proofreading, Organizational Skills
ASSUMPTION: Applicants should focus on demonstrating their campaign management skills and experience, as well as their ability to work effectively with stakeholders in their application materials.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management software (e.g., Asana, Trello)
- Analytics tools (e.g., Google Analytics, Adobe Analytics)
ASSUMPTION: Candidates should have experience using marketing automation tools and be comfortable learning new software as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Ambitious
- Respectful
Work Style:
- Team-oriented
- Results-driven
- Adaptable
- Proactive
- Attention to detail
Self-Assessment Questions:
- How do you ensure that your campaigns align with the company's customer-focused values?
- Can you provide an example of a time when you had to adapt your campaign strategy due to changing circumstances?
- How do you prioritize your workload and manage multiple projects simultaneously?
ASSUMPTION: Candidates should be able to demonstrate their alignment with Daisy Communications' company values and work style in their application materials and interviews.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, requiring strong organizational skills
- Working with stakeholders from various departments, requiring strong communication skills
- Occasional travel for events and trade shows, which may disrupt personal schedules
- Keeping up with industry trends and best practices in marketing, requiring continuous learning
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them in their application and interview process.
📈 Similar Roles Comparison
- This role differs from a general marketing role in its focus on campaign management and execution
- Compared to other marketing executive roles, this position offers a unique opportunity to work across various channels and tactics
- Career progression in this role could lead to senior marketing positions or specialized marketing roles within the telecommunications industry
ASSUMPTION: Candidates should research similar roles in the marketing field to better understand the unique aspects of this Campaigns Marketing Executive position.
📝 Sample Projects
- Developing and executing a targeted email campaign to drive new sales from the existing Partner base
- Planning and coordinating a trade show event, including logistics, vendor management, and on-site support
- Creating and distributing a quarterly newsletter featuring company updates, product information, and customer success stories
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects in their interviews and provide examples of their campaign management skills.
❓ Key Questions to Ask During Interview
- Can you describe the typical campaign lifecycle and how it is managed within the marketing department?
- How does the marketing team collaborate with other departments, such as sales and product management?
- What opportunities are there for professional development and growth within the marketing department?
- How does Daisy Communications measure the success of its marketing campaigns, and what key performance indicators (KPIs) are used?
- What is the company culture like, and how does it support the success of marketing campaigns?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the marketing department's functions.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant campaign management experience and skills
- Write a cover letter that demonstrates your understanding of Daisy Communications' business and how your skills align with the role's requirements
- Prepare examples of successful campaigns you've managed, focusing on results and impact
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
