Ads Creative Specialist (m/w/d)

📌 Core Information

🔹 Job Title: Ads Creative Specialist (m/w/d)

🔹 Company: spized GmbH

🔹 Location: Cologne, North Rhine-Westphalia, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing & Advertising

🔹 Date Posted: April 17, 2025

🔹 Experience Level: 1-3 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Developing high-performing creatives tailored to campaign goals
• Coordinating collaboration between production and content teams
• Managing internal pre- and post-production processes
• Creating persuasive advertising texts to enhance conversion rates

ASSUMPTION: This role requires a strong creative mindset, excellent communication skills, and a solid understanding of performance marketing and content production.

📋 Key Responsibilities

✅ Develop and optimize creatives for various platforms, aligning with campaign objectives

✅ Coordinate and manage the collaboration between production and content teams

✅ Oversee and optimize internal pre- and post-production processes

✅ Create persuasive advertising texts and briefings to drive conversion rates

✅ Plan and coordinate content days and weekly ad shootings

✅ Translate and adapt existing briefings for new markets

ASSUMPTION: This role involves a high degree of multitasking, requiring strong organizational skills and the ability to work well under pressure.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: 1-3 years in marketing, media design, or a related field

Required Skills:

• Proven experience in performance marketing and content production
• Familiarity with AdsManager and Adobe After Effects
• Excellent German and English language skills
• Demonstrable success in content creation and shooting
• Strong understanding of target audience and platform-specific creatives

Preferred Skills:

• Additional language skills
• Experience with internationalization

ASSUMPTION: Candidates with a strong portfolio showcasing their creative work and relevant experience will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (AI-estimated, based on experience and market rates)

Benefits:

• High-quality equipment
• Flexible working hours and home office options
• Modern office in the heart of Ehrenfeld
• Exciting projects and a place for your ideas in an ambitious environment
• Sporty, laid-back atmosphere with team activities

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Retail (Sportswear)

Company Size: Small (11-50 employees) - Expect a close-knit team and the opportunity to make a significant impact.

Founded: 2019 - spized is a relatively new company with a strong focus on growth and innovation.

Company Description:

• spized specializes in customized sportswear, allowing customers to design their own jerseys using a 3D configurator.
• The company combines passion, color, and identity to create unique products for teams.
• spized aims to deliver high-quality sportswear within two weeks of ordering.

Company Specialties:

• Customized sportswear
• 3D jersey configuration
• Fast delivery times

Company Website: spized.com

ASSUMPTION: spized's focus on customization and quick delivery sets it apart in the sportswear market, offering applicants a unique opportunity to contribute to a innovative product.

📊 Role Analysis

Career Level: Junior to Mid-level - This role offers an opportunity to grow within the company and make a significant impact on its marketing efforts.

Reporting Structure: The Ads Creative Specialist will report directly to the Marketing Manager and collaborate closely with production and content teams.

Work Arrangement: Hybrid - Expect a combination of on-site work at the Ehrenfeld office and remote work.

Growth Opportunities:

• Expanding responsibilities as the company grows
• Potential to lead and mentor junior team members in the future
• Opportunities to contribute to strategic decision-making processes

ASSUMPTION: Given spized's rapid growth, there is significant potential for career advancement and skill development in this role.

🌍 Location & Work Environment

Office Type: Modern, industrial-style office in the heart of Ehrenfeld, Cologne

Office Location(s): Wilhelm-Mauser-Str. 14 - 16, Köln, Nordrhein-Westfalen 50827, DE

Geographic Context:

• Cologne is the fourth-largest city in Germany, offering a vibrant cultural scene and a strong job market.
• The Ehrenfeld district is known for its creative and entrepreneurial spirit, with many startups and small businesses calling it home.
• Cologne is well-connected by public transportation, making it easy to commute from nearby neighborhoods.

Work Schedule: Full-time (40 hours/week) with flexible scheduling and the option to work from home

ASSUMPTION: The hybrid work arrangement and flexible hours allow for a good work-life balance, while the modern office space fosters creativity and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss qualifications and fit
• On-site interview and portfolio presentation
• Final decision and job offer

Key Assessment Areas:

• Creativity and problem-solving skills
• Communication and collaboration abilities
• Understanding of performance marketing and content production
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare a strong portfolio showcasing your creative work and achievements
• Research spized's products and company culture to demonstrate your enthusiasm and fit
• Be prepared to discuss your approach to creative problem-solving and collaboration

ATS Keywords: Performance Marketing, Content Production, Adobe After Effects, AdsManager, Creative Optimization, Team Collaboration, German Language, English Language

ASSUMPTION: spized's hiring process is designed to assess both your technical skills and cultural fit, so be prepared to demonstrate your creativity, communication, and collaboration abilities.

🛠️ Tools & Technologies

• AdsManager
• Adobe After Effects
• 3D Configurator (for jersey design)
• Project management and collaboration tools (e.g., Asana, Trello, Slack)

ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role, and candidates should be eager to learn and adapt to new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Customer focus and quality
• Continuous learning and improvement

Work Style:

• Creative and dynamic
• Results-driven and proactive
• Adaptable and open to feedback
• Strong communication and collaboration skills

Self-Assessment Questions:

• Do you thrive in a creative and collaborative environment?
• Are you comfortable working with a diverse team and adapting to feedback?
• Do you have a strong work ethic and a results-driven mindset?
• Are you eager to learn and grow in a fast-paced, innovative company?

ASSUMPTION: spized values candidates who are creative, collaborative, and adaptable, with a strong work ethic and a passion for learning and growth.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-paced, growing company with evolving priorities
• Balancing creative and strategic responsibilities with operational tasks
• Working effectively in a hybrid work environment, balancing on-site and remote collaboration

ASSUMPTION: While this role offers many opportunities for growth and impact, it also presents challenges that require strong organizational skills, adaptability, and a results-driven mindset.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on creative content production and optimization, requiring a strong creative mindset and technical skills.
• In the sportswear industry, spized's focus on customization and quick delivery sets it apart, offering applicants a unique opportunity to contribute to an innovative product.
• Career progression in this role could lead to positions such as Senior Ads Creative Specialist, Marketing Manager, or even a leadership role within the company's marketing department.

ASSUMPTION: This role offers a unique blend of creative, strategic, and operational responsibilities, making it an attractive opportunity for candidates seeking a dynamic and impactful position in the marketing field.

📝 Sample Projects

• Developing a series of engaging social media ads to promote a new jersey design feature
• Creating a comprehensive ad campaign for a major sports event, including print, digital, and social media assets
• Optimizing existing creatives to improve conversion rates and drive sales

ASSUMPTION: These sample projects illustrate the creative and strategic nature of the Ads Creative Specialist role, requiring a strong understanding of target audiences, platforms, and campaign objectives.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's overall marketing strategy, and what are the key priorities for the first 90 days?
• What are the most significant challenges facing the marketing department, and how can this role help address them?
• How does spized support the professional development and growth of its employees, particularly in the marketing department?
• What is the company's approach to collaboration and communication, both within the marketing department and across teams?
• How does spized measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?

ASSUMPTION: Asking thoughtful, strategic questions during the interview process demonstrates your interest in the role and your commitment to driving success for the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the spized job portal
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare a strong portfolio showcasing your creative work and achievements
• Research spized's products and company culture to demonstrate your enthusiasm and fit
• Follow up with a polite email one week after submitting your application, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.