URGENT: Email Marketing & Graphic Design Specialist

📌 Core Information

🔹 Job Title: Email Marketing & Graphic Design Specialist

🔹 Company: WorkStaff360

🔹 Location: Toronto, Ontario, Canada

🔹 Job Type: Full Time

🔹 Category: Marketing

🔹 Date Posted: April 16, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site (Toronto)

🚀 Job Overview

Key aspects of this role include:

• Designing and building visually compelling HTML email templates
• Creating and executing email marketing campaigns
• Collaborating with creative and marketing teams to maintain brand consistency
• Analyzing and improving campaign performance

ASSUMPTION: This role requires a strong balance of creative and analytical skills. The ideal candidate will have a keen eye for design and a solid understanding of email marketing best practices.

📋 Key Responsibilities

✅ Design and build visually compelling HTML email templates

✅ Create and execute email marketing campaigns using platforms like Mailchimp or Klaviyo

✅ Develop campaign flows, manage subscriber lists, and A/B test content

✅ Link all relevant products, pages, and tracking codes

✅ Work closely with creative and marketing teams to maintain brand consistency

✅ Track, analyze, and improve campaign performance

ASSUMPTION: This role involves a mix of creative and technical tasks. The ideal candidate will be comfortable with both design software and email marketing platforms.

🎯 Required Qualifications

Education: Bachelor's degree in Graphic Design, Marketing, or a related field (or equivalent experience)

Experience: Proven experience in email marketing and graphic design, preferably in an ecommerce context

Required Skills:

• Proficient in graphic design software (e.g., Adobe Creative Suite, Sketch, Figma)
• Strong proficiency in HTML for email and responsive design
• Experience with email marketing platforms (e.g., Mailchimp, Klaviyo)
• Excellent analytical skills and data-driven mindset
• Strong communication and collaboration skills

Preferred Skills:

• Experience with CSS and JavaScript
• Knowledge of marketing automation tools (e.g., HubSpot, Marketo)
• Fluency in additional languages

ASSUMPTION: While a degree in graphic design or marketing is preferred, relevant experience and a strong portfolio can also be considered.

💰 Compensation & Benefits

Salary Range: $4.00 - $6.00 USD per hour

Benefits:

• HMO coverage after 1 year of employment

Working Hours: 40 hours/week, Monday-Friday 9:00 AM-6:00 PM Eastern Standard Time

ASSUMPTION: The salary range provided is an hourly rate. For a full-time position, this would translate to approximately $32,000 - $48,000 USD per year, before taxes.

📌 Applicant Insights

🔍 Company Context

Industry: WorkStaff360 operates in the outsourcing and offshoring consulting industry, providing virtual assistant services to small and medium-sized businesses, startups, and executives.

Company Size: WorkStaff360 is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.

Founded: WorkStaff360 was founded in 2020, making it a relatively new but established player in the virtual assistant services market.

Company Description:

• WorkStaff360 offers top remote workers for tasks such as executive assistance, virtual support, sales, customer service, and bookkeeping.
• The company aims to help businesses focus on growth by handling recurring work through its platform.
• WorkStaff360 provides affordable, professional, and tailored virtual assistance solutions.

Company Specialties:

• Personal Assistance
• Executive assistant
• Virtual Assistance
• Data Entry
• Outbound Communication
• CRM Management
• Medical Assistant
• Employee Onboarding
• Real Estate virtual assistant
• Sales Calling
• Hr Virtual Assistants
• Social Media Management
• Calendaring
• Scheduling
• File Management
• General Virtual Assistant
• Lead Generation Assistant
• Sales Development Rep
• Outbound Calling Agent
• Marketing Assistants
• E-Commerce Assistant
• SEO Content Writer
• Graphic Designer
• Accounting & Payroll Assistant
• Customer Experience Assistants
• Email Support Assistant
• Chat Support Assistant
• Customer Service Assistant (Voice)
• Healthcare Assistant
• and Medical Scribe Assistant

Company Website: workstaff360.com

ASSUMPTION: WorkStaff360's wide range of specialties indicates that it offers diverse opportunities for virtual assistants and clients alike.

📊 Role Analysis

Career Level: This role is suitable for entry-level candidates with a background in graphic design and email marketing.

Reporting Structure: The Email Marketing & Graphic Design Specialist will likely report to the Marketing Manager or a similar role.

Work Arrangement: This is an on-site position based in Toronto, Ontario, Canada.

Growth Opportunities:

• As WorkStaff360 continues to grow, there may be opportunities for the Email Marketing & Graphic Design Specialist to take on more responsibilities or move into a management role.
• The company's diverse range of specialties also presents opportunities for the incumbent to expand their skillset and explore new areas of interest.

ASSUMPTION: While WorkStaff360 is a mid-sized company, its rapid growth and diverse service offerings provide ample opportunities for career development.

🌍 Location & Work Environment

Office Type: WorkStaff360's Toronto office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 103 King Street West, Toronto, Ontario, Canada

Geographic Context:

• Toronto is a multicultural city with a vibrant arts scene, making it an ideal location for a graphic design professional.
• The city offers a wide range of amenities, including world-class restaurants, museums, and entertainment options.
• Toronto's central location in Canada makes it an attractive hub for business and travel.

Work Schedule: The work schedule for this role is Monday-Friday, 9:00 AM-6:00 PM Eastern Standard Time, with a 40-hour workweek.

ASSUMPTION: The Toronto office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR department
• In-depth interview with the Marketing Manager or a similar role
• Portfolio review and/or case study presentation
• Final interview with the CEO or another senior leader

Key Assessment Areas:

• Graphic design skills and portfolio
• Email marketing experience and knowledge
• Analytical skills and data-driven mindset
• Communication and collaboration skills
• Cultural fit and alignment with WorkStaff360's values

Application Tips:

• Tailor your resume and cover letter to highlight your graphic design and email marketing experience, as well as any relevant skills or accomplishments.
• Prepare a portfolio showcasing your best graphic design work, with a focus on email marketing campaigns and responsive design.
• Be ready to discuss your approach to email marketing, including campaign strategy, A/B testing, and performance analysis.
• Research WorkStaff360's company culture and values to ensure a strong fit and demonstrate your enthusiasm for the role during the interview.

ATS Keywords: Email Marketing, Graphic Design, HTML, Responsive Design, Campaign Strategy, A/B Testing, Performance Analysis, Mailchimp, Klaviyo

ASSUMPTION: WorkStaff360's interview process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Mailchimp or Klaviyo
• HTML, CSS, and JavaScript
• Google Analytics
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The tools and technologies listed are not exhaustive and may vary depending on the specific needs of the role and the company.

👔 Cultural Fit Considerations

Company Values:

• Professionalism
• Reliability
• Collaboration
• Innovation
• Customer-centricity

Work Style:

• Creative and detail-oriented
• Analytical and data-driven
• Strong communication and collaboration skills
• Adaptable and responsive to feedback
• Ability to work independently and in a team environment

Self-Assessment Questions:

• Do you have a strong portfolio showcasing your graphic design skills, with a focus on email marketing campaigns?
• Are you comfortable working with HTML, CSS, and JavaScript to create responsive email designs?
• Do you have experience with email marketing platforms like Mailchimp or Klaviyo, and are you familiar with campaign strategy, A/B testing, and performance analysis?
• Are you a strong communicator and collaborator, with the ability to work effectively with creative and marketing teams?
• Do you share WorkStaff360's commitment to professionalism, reliability, collaboration, innovation, and customer-centricity?

ASSUMPTION: WorkStaff360 values candidates who are not only highly skilled in graphic design and email marketing but also align with the company's core values and work style.

⚠️ Potential Challenges

• The fast-paced nature of email marketing may require the incumbent to adapt quickly to changing priorities and tight deadlines.
• WorkStaff360's diverse range of specialties may present opportunities for the Email Marketing & Graphic Design Specialist to take on additional responsibilities, which could be challenging but also rewarding.
• The on-site nature of the role may require some flexibility in working hours to accommodate meetings and collaboration with team members.
• The Toronto office environment may be dynamic and sometimes noisy, which could be challenging for candidates who prefer a quieter work environment.

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and development in the role.

📈 Similar Roles Comparison

• Compared to other email marketing roles, this position places a greater emphasis on graphic design skills and the creation of visually compelling email templates.
• In the broader context of the marketing industry, this role combines creative and analytical skills, making it an attractive option for candidates with a diverse skillset.
• Career-wise, this role can serve as a stepping stone into more senior marketing or design positions, or as a pathway into management or entrepreneurship.

ASSUMPTION: This role offers a unique blend of creative and analytical skills, making it an attractive option for candidates with a diverse skillset and a strong interest in both graphic design and email marketing.

📝 Sample Projects

• Design and execute a series of email marketing campaigns for an ecommerce client, with a focus on driving sales and engagement.
• Create a visually compelling email template for a newsletter, incorporating branding elements and responsive design principles.
• Analyze the performance of an ongoing email marketing campaign and make data-driven recommendations for improvement.

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with the Email Marketing & Graphic Design Specialist role at WorkStaff360.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for an email marketing campaign at WorkStaff360, from conception to execution and analysis?
• How does the Email Marketing & Graphic Design Specialist role collaborate with other teams, such as creative and marketing, to maintain brand consistency?
• What opportunities are there for professional development and growth within the company?
• How does WorkStaff360 support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion, and how does that manifest in the day-to-day work environment?

ASSUMPTION: These interview questions are designed to provide insight into the role, the company culture, and the opportunities for professional development and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Tailor your resume and cover letter to highlight your graphic design and email marketing experience, as well as any relevant skills or accomplishments.
• Prepare a portfolio showcasing your best graphic design work, with a focus on email marketing campaigns and responsive design.
• Be ready to discuss your approach to email marketing, including campaign strategy, A/B testing, and performance analysis.
• Follow up with the hiring manager one week after your interview to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.