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Promotional Marketing Associate

Mercurial Louisville
Full-time
On-site
Louisville, Kentucky, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Promotional Marketing Associate

πŸ”Ή Company: Mercurial Louisville

πŸ”Ή Location: Louisville, Kentucky, United States

πŸ”Ή Job Type: {Full-time/Part-time/Contract}

πŸ”Ή Category: Marketing


πŸ“Œ Essential Job Details

πŸš€ Job Overview

Mercurial Inc. is a leading event marketing and fundraising firm specializing in innovative brand engagement strategies. The Promotional Marketing Associate role is essential in executing high-impact marketing campaigns, increasing brand visibility, and fostering customer engagement. This position requires direct interaction with customers at promotional events to create positive brand experiences and build strong relationships that enhance brand awareness and loyalty.

πŸ“‹ Key Responsibilities

  • βœ… Engage directly with customers at promotional events to create positive brand experiences.
  • βœ… Develop and maintain relationships with customers to enhance brand awareness and loyalty.
  • βœ… Stay informed on client offerings, promotions, and services to provide accurate and persuasive product information.
  • βœ… Collaborate with sales, customer service, and marketing teams to implement dynamic outreach initiatives.
  • βœ… Address customer inquiries, resolve concerns, and ensure high satisfaction levels through exceptional service.
  • βœ… Track and report campaign performance, maintaining accurate records of customer interactions and sales transactions.

🎯 Required Qualifications

Education: Not specified

Experience: Experience in marketing, promotions, sales, or customer service is a plus but not requiredβ€”comprehensive training provided.

Skills:

  • Strong communication and interpersonal skills to engage effectively with customers
  • Self-motivated, goal-oriented, and able to work independently and as part of a team
  • Excellent organizational skills with attention to detail to ensure smooth campaign execution
  • A passion for brand marketing, event promotions, and customer engagement
  • Flexible availability, including evenings and weekends for events

πŸ’° Compensation & Benefits

Salary Range: Not specified

Benefits: Not specified

Industry Comparison: ASSUMPTION: The salary range for this position is likely competitive for the industry and location, with potential for performance-based bonuses or commission as mentioned in the job listing.


πŸ“Œ Applicant Insights

πŸ” Company Context

Industry Position: Mercurial Inc. is a leading event marketing and fundraising firm specializing in innovative brand engagement strategies.

Company Size: ASSUMPTION: Based on the details provided, Mercurial Inc. appears to be a mid-sized or larger organization with a dedicated marketing and events team.

Company Stage: ASSUMPTION: Mercurial Inc. is an established, growth-focused company, as evidenced by their industry leadership and need for a dedicated Promotional Marketing Associate.

πŸ“Š Role Analysis

Career Level: ASSUMPTION: This role is likely suited for early-to-mid career professionals, as it provides comprehensive training and opportunities for growth.

Reporting Structure: ASSUMPTION: The Promotional Marketing Associate will likely report to a marketing or events manager, with potential collaboration with sales, customer service, and other cross-functional teams.

Team Size/Composition: ASSUMPTION: The Promotional Marketing Associate will be part of a larger marketing and events team, working closely with other specialists to execute campaigns.

Growth Opportunities: The job listing mentions "Career Advancement Opportunities" and "Hands-On Training & Development," indicating potential for professional growth and skill development within the organization.

🌍 Location & Work Environment

Office Type: ASSUMPTION: The Promotional Marketing Associate role likely involves a mix of in-office work and on-site event participation, with a flexible schedule to accommodate promotional activities.

Geographic Context: Louisville, Kentucky is a vibrant city with a growing economy and thriving marketing and events industry, making it an attractive location for this type of role.

Work Schedule: ASSUMPTION: As mentioned in the qualifications, this role may require evenings and weekends for promotional events, in addition to standard business hours.

Regional Considerations: Louisville is known for its rich cultural heritage, outdoor recreation opportunities, and affordable cost of living, making it an appealing destination for job seekers.

πŸ’Ό Interview & Application Insights

Typical Process: ASSUMPTION: The interview process for this role may include an initial phone or video screening, followed by one or more in-person interviews to assess the candidate's communication skills, customer service approach, and teamwork abilities.

Key Assessment Areas: Employers will likely evaluate the candidate's ability to engage with customers, problem-solve, and work collaboratively to achieve marketing and promotional goals.

Application Tips: Applicants should highlight their customer-facing experience, passion for brand marketing, and adaptability to different work environments. Emphasizing strong interpersonal and organizational skills will also be valuable.

ATS Keywords: Relevant keywords to include in resumes and applications may include "promotional marketing," "brand engagement," "customer service," "event execution," and "team collaboration."

πŸ› οΈ Tools & Technologies

The Promotional Marketing Associate role may involve the use of common marketing and customer relationship management (CRM) software, as well as event registration and attendance tracking platforms.

πŸ‘” Cultural Fit Considerations

Company Values: ASSUMPTION: Based on the company's focus on innovative brand engagement and customer experience, Mercurial Inc. likely values creativity, adaptability, and a customer-centric approach.

Work Style: The job description suggests a fast-paced, collaborative work environment that requires self-motivation, attention to detail, and the ability to work both independently and as part of a team.

Self-Assessment: Candidates should consider whether they thrive in a dynamic, event-driven marketing role that involves direct customer interaction and the ability to provide exceptional service.

⚠️ Potential Challenges

The Promotional Marketing Associate role may involve a high workload during peak event seasons, requiring flexibility and the ability to manage multiple priorities effectively. Additionally, the need to stay informed on client offerings and services may require ongoing learning and adaptation.

πŸ“ˆ Similar Roles Comparison

This Promotional Marketing Associate role is similar to other customer-facing marketing or event coordinator positions, with a focus on brand promotion, customer engagement, and campaign execution. However, it may offer more direct interaction with customers and a broader scope of responsibilities compared to more specialized marketing or event roles.

πŸ“ Sample Projects

ASSUMPTION: Based on the key responsibilities, sample projects for the Promotional Marketing Associate may include:

  • Designing and executing engaging brand activation experiences at trade shows or community events
  • Developing and maintaining a CRM system to track customer interactions and campaign performance
  • Collaborating with the marketing team to create promotional content and materials for client campaigns
  • Implementing customer feedback and insights to improve the brand's event presence and customer experience

❓ Key Questions to Ask During Interview

  • Can you provide more details about the typical event schedule and workload for this role?
  • What are the most important metrics or KPIs used to measure the success of promotional campaigns?
  • How does the Promotional Marketing Associate role collaborate with other teams, such as sales and customer service?
  • What training and development opportunities are available to help me grow my skills in this position?
  • Can you share examples of successful brand engagement campaigns that the Promotional Marketing Associate has been involved in?
  • What is the company's long-term vision for the Promotional Marketing Associate role and how it contributes to the overall business strategy?

πŸ“Œ Disclaimer

⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


πŸ“Œ Next Steps for Applicants

To pursue this Promotional Marketing Associate opportunity effectively, applicants should:

  • Carefully review the job description and required qualifications to assess their fit for the role
  • Highlight their relevant customer service, marketing, and event experience in their resume and cover letter
  • Demonstrate their passion for brand engagement and ability to work collaboratively in the application materials
  • Prepare thoughtful questions to ask during the interview process to further understand the role and company culture
  • Research Mercurial Inc. and the Louisville, Kentucky job market to contextualize the opportunity
  • Apply through the appropriate channels, ensuring their application is tailored and ATS-optimized