Performance marketer
Marc Kirsten GmbH📌 Core Information
🔹 Job Title: Performance Marketer
🔹 Company: Marc Kirsten GmbH
🔹 Location: Dubai, Dubayy, United Arab Emirates
🔹 Job Type: Not specified
🔹 Category: Marketing
📌 Essential Job Details
🚀 Job Overview
As a Performance Marketer at Marc Kirsten GmbH, you will be responsible for developing, executing, and optimizing digital marketing campaigns that drive measurable results. You will play a crucial role in enhancing the company's online presence and contributing to marketing strategies in the holding companies industry. This position requires analytical thinking, creativity, and a data-driven approach to marketing.
ASSUMPTION: Based on the job description, the role appears to be focused on digital performance marketing with an emphasis on ROI and analytics. The marketing department seems to be established but looking for someone to elevate their efforts.
📋 Key Responsibilities
✅ Develop and manage digital marketing campaigns to boost the company's online presence
✅ Analyze and report on marketing initiative performance using analytics tools
✅ Optimize ad campaigns across various digital platforms to maximize ROI
✅ Collaborate with the creative team to create compelling marketing content
✅ Stay updated on industry trends and emerging digital marketing strategies
🎯 Required Qualifications
Education: Not specified
Experience: Experience in digital marketing, particularly in performance campaigns
Skills:
- Strong analytical skills with ability to interpret data and make informed decisions
- Proficiency in advertising platforms like Google Ads and Facebook Ads
- Ability to develop and execute effective marketing strategies
- Data analysis and performance optimization capabilities
ASSUMPTION: While no specific education requirements or years of experience are mentioned, the role likely requires at least 2-3 years of relevant digital marketing experience given the level of responsibility and technical knowledge required.
💰 Compensation & Benefits
Salary Range: 6,000 - 12,000 AED per month
Benefits:
- Remote work option after initial period
- Visa and Emirates ID processing assistance
- Profit-sharing bonus structure
Industry Comparison: This salary range of 6,000-12,000 AED monthly (approximately 1,600-3,300 USD) is within the mid-range for digital marketing roles in Dubai, though varies widely based on experience level. Entry-level marketers typically earn on the lower end, while experienced professionals with proven ROI results can command higher compensation.
ASSUMPTION: The wide salary range suggests flexibility based on candidate experience and qualifications. The profit-sharing incentive indicates performance-based compensation structure that rewards results.
📌 Applicant Insights
🔍 Company Context
Industry Position: Marc Kirsten GmbH appears to be operating in the holding companies sector, likely managing various business interests or investments.
Company Size: Not specified
Company Stage: Based on the description of "making waves" and focusing on innovation and growth, the company appears to be in a growth stage.
ASSUMPTION: As a German GmbH (Gesellschaft mit beschränkter Haftung, or limited liability company) operating in Dubai, this is likely a mid-sized enterprise with international operations. The emphasis on innovation suggests the company may be expanding its presence in the UAE market.
📊 Role Analysis
Career Level: Mid-level position based on responsibilities and required experience
Reporting Structure: Not specified
Team Size/Composition: Not specified, though mention of collaborating with a creative team indicates a marketing department structure
Growth Opportunities: The emphasis on "taking marketing efforts to the next level" suggests potential for advancement as the company grows
ASSUMPTION: This appears to be an individual contributor role with significant responsibility that may lead to team leadership opportunities as the marketing function expands. The collaborative nature suggests working as part of a multi-functional marketing team.
🌍 Location & Work Environment
Office Type: Initial on-site work with potential transition to remote work ("Work from home after a bit")
Geographic Context: Dubai is a major business hub in the Middle East with a large expatriate community and a dynamic digital marketing landscape. The city offers a tax-free income environment but has a relatively high cost of living.
Work Schedule: Not specified
Regional Considerations: The UAE work week typically runs Sunday-Thursday. The employer's offer to handle visa and Emirates ID is significant as residency sponsorship is essential for expatriates working in the UAE.
ASSUMPTION: The role appears to begin as in-office with a transition to remote work after an initial period, likely to ensure proper onboarding and integration with the team. The visa assistance indicates the company is open to international candidates.
💼 Interview & Application Insights
Typical Process: For performance marketing roles in Dubai, expect initial screening, technical assessment of marketing knowledge, case study or campaign analysis exercise, and cultural fit interviews.
Key Assessment Areas: Analytical abilities, campaign optimization experience, knowledge of digital advertising platforms, strategic thinking, and measurable results from previous campaigns.
Application Tips: Highlight specific performance metrics and ROI from previous campaigns. Showcase experience with both paid search and social media advertising platforms with concrete examples of optimization techniques.
ATS Keywords: Performance marketing, digital marketing, Google Ads, Facebook Ads, campaign optimization, ROI, analytics, paid search, paid social, conversion optimization, A/B testing, digital strategy
ASSUMPTION: These insights are based on industry standards for performance marketing roles in the Dubai market unless specifically mentioned in the job description.
🛠️ Tools & Technologies
- Google Ads platform
- Facebook Ads Manager
- Web analytics tools (likely Google Analytics)
- Digital marketing measurement and attribution tools
- Campaign management and optimization platforms
ASSUMPTION: While the job listing explicitly mentions Google Ads and Facebook Ads, performance marketers typically also use analytics platforms, SEO tools, and marketing automation software depending on the organization's technology stack.
👔 Cultural Fit Considerations
Company Values: Innovation, growth, creativity, and results-orientation appear to be core values based on the job description's emphasis.
Work Style: The description suggests a collaborative environment that values creative input ("where your creativity and ideas are valued") while maintaining a strong focus on data-driven results.
Self-Assessment:
- Are you energized by analyzing data to find optimization opportunities?
- Do you enjoy balancing creative elements with analytical performance metrics?
- Are you comfortable working in a growing company where roles may evolve?
- Are you passionate about staying current with rapidly changing digital marketing trends?
ASSUMPTION: The description's emphasis on both creativity and data-driven strategies suggests a company culture that balances innovation with measurable results. The mention of a "supportive environment" indicates a collaborative culture.
⚠️ Potential Challenges
The broad scope of responsibilities covering multiple digital platforms may require extensive knowledge across various marketing channels. The growth-focused environment may involve rapid change and evolving priorities. The wide salary range might indicate varying expectations based on compensation level.
ASSUMPTION: These are potential considerations based on typical challenges in performance marketing roles within growing companies operating in competitive markets.
📈 Similar Roles Comparison
This Performance Marketer role focuses specifically on digital campaign optimization and ROI, distinguishing it from broader Digital Marketing roles that might include content marketing, SEO, or social media management. Unlike pure Analytics roles, this position combines technical optimization with strategic input and creative collaboration. Compared to Media Buyer positions, this role appears to have broader strategic responsibilities beyond just ad purchasing and placement.
ASSUMPTION: This comparison is based on standard industry role definitions and the specific responsibilities outlined in the job description.
📝 Sample Projects
Based on the responsibilities, projects might include:
- Launching and optimizing a cross-platform digital campaign to generate leads for a new business unit
- Creating a comprehensive analytics dashboard to track and report on marketing ROI across channels
- Conducting A/B testing across ad creatives and landing pages to improve conversion rates
- Developing an attribution model to better understand customer journey touchpoints
- Restructuring Google Ads account to improve quality scores and reduce cost-per-acquisition
ASSUMPTION: These projects are illustrative examples based on typical performance marketing initiatives aligned with the listed responsibilities.
❓ Key Questions to Ask During Interview
- What are the primary KPIs this role will be measured against?
- Can you share more about the current marketing technology stack and analytics capabilities?
- How is the marketing team structured, and who would I be collaborating with directly?
- What is the company's approach to testing new channels or marketing strategies?
- How does the profit-sharing bonus structure work, and what performance metrics influence it?
- What timeline do you envision for the transition to remote work after the initial in-office period?
ASSUMPTION: These questions are suggested based on performance marketing roles and the specific details in this listing, and should be adapted to your specific circumstances and priorities.
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
📌 Next Steps for Applicants
1. Prepare your application: Update your resume to highlight performance marketing experience, emphasizing measurable results and campaign optimization skills. Include relevant keywords mentioned above to pass ATS screening.
2. Develop a portfolio: Compile examples of successful performance marketing campaigns you've managed, including before/after metrics, optimization strategies, and ROI achieved.
3. Research the company: Investigate Marc Kirsten GmbH's business interests and current market positioning in Dubai to understand their target markets and business objectives.
4. Prepare for technical assessment: Review current best practices in Google Ads and Facebook Ads optimization, attribution modeling, and performance analysis.
5. Salary considerations: Be prepared to discuss compensation expectations within the stated range, taking into account your experience level and the Dubai cost of living.
6. Visa requirements: If you're not currently a UAE resident, research basic requirements for work visas to better understand the process the employer will assist with.