๐น Job Title: Marketing Manager
๐น Company: Law Business Research
๐น Location: London, United Kingdom
๐น Job Type: Full-Time
๐น Category: Marketing
As a Marketing Manager at Law Business Research (LBR), you'll be responsible for developing and communicating product and brand propositions both internally and externally. Working alongside business leaders and product specialists, you'll deploy creative solutions across multiple marketing channels including events, social media, digital marketing, content creation, and sales enablement materials. This role sits within the Business Operations department, reporting to Debbie Ryan, and is pivotal in shaping and maintaining LBR's brand identity.
โ Develop brand and product propositions including messaging, materials, and communication strategies
โ Support product launches and rebrand activities with comprehensive launch plans and communications
โ Provide relevant materials to internal teams to deliver on-brand messaging
โ Manage production and updates of content for organization-wide use
โ Coordinate brand presence at internal and external events from conception to completion
โ Measure campaign results against KPIs and OKRs to drive continuous improvement
โ Work with senior leadership to develop and communicate the LBR brand
Education: Not specified
Experience: Experience in marketing strategy and implementation across various channels
Skills:
Salary Range: Not specified
Benefits:
Industry Comparison: Not specified
ASSUMPTION: The comprehensive benefits package appears to be above average for marketing roles in London, particularly with the wellbeing allowance, healthcare, and flexible working options.
Industry Position: Law Business Research has an "amazing market position" and "enviable growth" according to the listing. The company operates in the legal business information and research sector.
Company Size: Not specified
Company Stage: Established company with growth momentum
ASSUMPTION: Based on the company's name and reference to legal information, LBR appears to be a specialized business intelligence provider focused on the legal sector. The mention of "enviable growth" suggests the company is in an expansion phase.
Career Level: Mid to Senior level
Reporting Structure: Reports to Debbie Ryan
Team Size/Composition: Not specified
Growth Opportunities: Not explicitly mentioned, but the company emphasizes growth and development
ASSUMPTION: This appears to be a mid to senior-level marketing role based on the breadth of responsibilities and strategic nature of the position. The role likely involves both hands-on marketing execution and strategic planning.
Office Type: Primarily office-based in London with some flexibility (2 weeks "work from anywhere" benefit)
Geographic Context: Located in London, one of the world's major business centers with a competitive job market, particularly in marketing
Work Schedule: Standard full-time schedule, specific hours not mentioned
Regional Considerations: London-based role with potential for commuting considerations (season ticket loan benefit available)
ASSUMPTION: While the listing mentions a "work from anywhere" benefit for 2 weeks, the primary work arrangement appears to be office-based since a season ticket loan is offered as a benefit, suggesting regular commuting.
Typical Process: Standard corporate marketing role interview process likely includes initial screening, portfolio review, and panel interviews
Key Assessment Areas: Brand management experience, creative marketing solutions, digital marketing capabilities, strategic thinking, data analysis skills
Application Tips: Highlight experience with brand development, multi-channel marketing campaigns, and measurable results from past marketing initiatives
ATS Keywords: Brand proposition, digital marketing, content marketing, social media, SEO, campaign measurement, KPIs, OKRs, brand guardian, audience personas
ASSUMPTION: These insights are based on industry standards for marketing manager positions and the specific requirements listed in the job description.
While specific tools aren't mentioned, this role typically requires proficiency in:
ASSUMPTION: These tools represent industry-standard technologies for marketing managers and are inferred from the responsibilities mentioned in the job description.
Company Values: The listing explicitly mentions core values that "promote equality, agility, and respect." LBR emphasizes inclusivity, having won a 2024 Inspiring Workplaces Award and partnering with Business Disability Forum.
Work Style: Collaborative environment with emphasis on teamwork ("growth team mentality") and cross-functional cooperation
Self-Assessment: Candidates should consider if they thrive in collaborative environments, are passionate about inclusive workplaces, and connect with the company's commitment to social responsibility (e.g., their work with Swawou School in Sierra Leone)
The role requires balancing multiple marketing channels and stakeholders, which may present challenges in prioritization. The position demands both creative thinking and data-driven analysis, requiring a diverse skill set. Working across different internal teams (Product & Tech, Sales, Customer Success, Events) suggests a need for strong internal communication and influence without direct authority.
ASSUMPTION: These potential challenges are inferred from the broad scope of responsibilities described in the job listing and reflect common challenges in marketing manager roles.
This Marketing Manager role appears more holistic than specialized marketing positions (like Digital Marketing Manager or Content Marketing Manager). It focuses on brand guardianship and cross-channel marketing rather than deep expertise in a single marketing discipline. Unlike some marketing manager roles that focus primarily on campaign execution, this position includes strategic brand development alongside tactical implementation.
ASSUMPTION: This comparison is based on standard industry patterns for marketing roles.
Based on the responsibilities listed, projects might include:
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and the company's focus on legal business research.
ASSUMPTION: These questions are suggested based on the role type and company focus, and may need adaptation for specific interviews.
โ ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
To pursue this opportunity effectively: