Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: EMG Group

🔹 Location: Philadelphia, Pennsylvania, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 3, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Mastering marketing fundamentals through comprehensive training
• Executing dynamic face-to-face sales and marketing strategies
• Building and maintaining strong relationships with customers and clients
• Assisting in planning, implementation, and tracking of marketing campaigns
• Conducting market research to inform marketing strategies
• Developing and implementing impactful marketing plans

ASSUMPTION: This role is ideal for recent graduates or career changers looking to break into the marketing industry. It offers a well-rounded introduction to various aspects of marketing and sales.

📋 Key Responsibilities

✅ Master the Fundamentals: Participate in comprehensive training designed to build expertise across key departments, including marketing, advertising, sales, customer service, and business management

✅ Be the Face of Strategy: Execute dynamic face-to-face sales and marketing strategies that deliver results and elevate client brands

✅ Cultivate Connections: Build and maintain strong relationships with customers, clients, and team members, fostering trust, collaboration, and brand loyalty

✅ Campaign Support: Assist in the planning, implementation, and tracking of marketing campaigns across various channels

✅ Market Research: Research market trends, competitor activity, and customer insights to inform marketing strategies and campaigns

✅ Strategize for Success: Assist in developing and implementing impactful marketing plans to boost brand recognition and drive measurable sales growth

ASSUMPTION: This role requires a balance of creativity, organization, and interpersonal skills. Successful candidates will be adaptable, detail-oriented, and team players.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-1 year of experience in customer service, hospitality, event marketing, or a related field (though motivated candidates without experience are welcome to apply)

Required Skills:

• Creativity
• Organization
• Customer Service
• Marketing
• Sales
• Project Management
• Market Research
• Team Collaboration
• Attention to Detail
• Adaptability
• Communication
• Brand Strategy
• Relationship Building
• Campaign Management
• Strategic Planning
• Problem Solving

Preferred Skills:

• Previous experience in marketing or a related field
• Fluency in additional languages

ASSUMPTION: While some experience is preferred, EMG Group is open to training motivated candidates ready to learn and grow in the marketing industry.

💰 Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level marketing roles in Philadelphia)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on services and products
• Professional development opportunities

Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event-based work)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Media Production. EMG Group specializes in broadcast services and media solutions for live sports, entertainment, and events.

Company Size: 1,001-5,000 employees. This size allows for ample opportunities for growth and career advancement while maintaining a collaborative work environment.

Founded: 1983. EMG Group has over three decades of experience in the industry, providing stability and expertise.

Company Description:

• EMG Group is one of the world’s leading providers of broadcast services and media solutions
• The company offers a wide range of services, including broadcast facilities, ENG, postproduction, multicam, satellite services, reality, and live graphics
• EMG Group operates in 10 countries, with headquarters in Saint-Denis, France

Company Specialties:

• Broadcast Facilities
• ENG
• Postproduction
• Multicam
• Satellite Services
• Reality
• HollandseHanden (Decor)
• Media Exchange
• Webcasting
• Sportproduction
• Live Graphics

Company Website: https://www.emglive.com

ASSUMPTION: EMG Group's extensive experience and global presence provide a strong foundation for growth and learning opportunities.

📊 Role Analysis

Career Level: Entry-Level. This role is an excellent starting point for a career in marketing, offering a broad range of experiences and opportunities for growth.

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager and work closely with the sales and customer service teams.

Work Arrangement: On-site, full-time. This role requires a presence in the Philadelphia office, with flexibility for event-based work.

Growth Opportunities:

• Advancement within the marketing department or related fields
• Cross-functional collaboration and learning opportunities
• Potential for international assignments or relocation within the EMG Group

ASSUMPTION: This role offers a strong foundation for a career in marketing, with opportunities for growth and advancement within EMG Group and the broader media production industry.

🌍 Location & Work Environment

Office Type: Corporate office environment with a collaborative and dynamic team.

Office Location(s): Philadelphia, Pennsylvania, United States

Geographic Context:

• Philadelphia is the sixth-most populous city in the United States, offering a diverse and vibrant cultural scene
• The city is home to numerous Fortune 500 companies, providing ample networking and career advancement opportunities
• Philadelphia has a humid subtropical climate, with four distinct seasons

Work Schedule: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event-based work)

ASSUMPTION: Philadelphia offers a rich cultural environment and ample professional opportunities, making it an attractive location for marketing professionals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR department
• In-person or virtual interview with the Marketing Manager and a member of the sales team
• Final interview with the Marketing Director

Key Assessment Areas:

• Communication skills and ability to build relationships
• Problem-solving and strategic thinking
• Adaptability and willingness to learn
• Creativity and attention to detail

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of marketing principles and strategies in your application materials
• Prepare examples of past projects or campaigns that showcase your creativity and problem-solving skills

ATS Keywords: Marketing, Sales, Customer Service, Brand Strategy, Campaign Management, Strategic Planning, Problem Solving, Attention to Detail, Adaptability, Team Collaboration

ASSUMPTION: EMG Group's application process is designed to assess candidates' skills and cultural fit, with a focus on communication, problem-solving, and adaptability.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software
• Marketing automation and analytics tools
• Social media platforms

ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with marketing automation and analytics tools. Specific tools may vary depending on the company's current tech stack.

👔 Cultural Fit Considerations

Company Values:

• Innovation: EMG Group encourages creativity and continuous improvement
• Collaboration: The company fosters a team-oriented work environment
• Integrity: EMG Group values honesty, transparency, and ethical behavior
• Excellence: The company strives for high-quality work and exceptional customer service

Work Style:

• Dynamic and fast-paced environment
• Opportunities for cross-functional collaboration and learning
• Focus on customer relationships and brand loyalty

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced work environment?
• Are you comfortable working with a diverse range of teams and stakeholders?
• Do you possess strong communication skills and a customer-focused mindset?

ASSUMPTION: EMG Group values candidates who are adaptable, collaborative, and customer-focused, with a strong work ethic and commitment to excellence.

⚠️ Potential Challenges

• Adapting to a fast-paced and dynamic work environment
• Balancing multiple projects and priorities
• Developing and implementing effective marketing strategies for diverse clients
• Managing relationships with clients and team members in a professional and courteous manner

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Marketing Coordinator: This role may have more responsibility for day-to-day marketing tasks and less focus on sales and customer service
• Marketing Specialist: This role may require more specialized knowledge in a specific area of marketing, such as digital or social media
• Marketing Manager: This role involves more strategic decision-making and leadership responsibilities

ASSUMPTION: The Marketing Assistant role offers a well-rounded introduction to marketing, with opportunities for growth and advancement within EMG Group and the broader media production industry.

📝 Sample Projects

• Developing and executing a marketing campaign for a new product launch
• Conducting market research to identify trends and opportunities in the media production industry
• Assisting in the planning and coordination of a company event or trade show

ASSUMPTION: These projects provide an opportunity for candidates to demonstrate their creativity, problem-solving skills, and ability to work effectively with teams and stakeholders.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the marketing department currently, and how can this role contribute to addressing them?
• How does EMG Group support the professional development and growth of its employees?
• What opportunities are there for collaboration and learning across different departments and teams?
• How does EMG Group measure the success of its marketing campaigns, and what metrics are most important for this role?
• What is the company culture like, and how does this role fit into the broader organization?

ASSUMPTION: These questions demonstrate a candidate's interest in the role and provide valuable insights into EMG Group's work environment and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of past projects or campaigns that showcase your creativity and problem-solving skills
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.