We are hiring Digital Marketing Executive for a leading IT Company
Job description
Excellent Communication
Creativity
SEO would be plus
Build, plan and implement the overall digital marketing strategy
Manage the strategy
Manage and train the rest of the team
Stay up to date with the latest technology and best practices
Manage all digital marketing channels
Measure ROI and KPIs
Prepare and manage a digital marketing budget
Oversee all the company's social media accounts
Manage and improve online content, considering SEO and Google Analytics
Build an inbound marketing plan
Forecast sales performance trends
Motivate the digital marketing team to achieve goals
Monitor competition and provide suggestions for improvement
The ideal candidate would have desirably completed a certified Digital Marketing course and have a strong understanding of various digital marketing strategies. This role involves executing digital campaigns, managing social media, optimizing SEO, running paid ads, and analyzing data to drive performance.
create and manage digital marketing campaigns across multiple channels (SEO, SEM, social media, email marketing, etc.).
Conduct keyword research and implement SEO best practices to improve website, app visibility.
Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
Monitor website traffic, analyze data, and generate performance reports using Google Analytics and other marketing tools.
Assist in content creation for blogs, landing pages, and marketing collateral.
Conduct competitor research and stay updated on the latest digital marketing trends and best practices.
Support the team in marketing automation and CRM management.
Collaborate with designers, developers, and other team members to execute marketing strategies effectively.
Requirements:
Bachelor's degree in Marketing, Business, Communications, or a related field.
3-5 year of experience in digital marketing (internships also count).
Strong knowledge on SEO, PPC, social media marketing, email marketing, and content marketing.
Strong written and verbal communication skills.
Analytical mindset with the ability to interpret marketing data and trends.
Creativity and problem-solving skills.
Knowledge of graphic design tools (Canva, Adobe Photoshop) is a plus.
Experience with marketing automation tools is an added advantage.
Hands on experience in Running organic social media campaigns, Generating organic traffic on platforms such as Instagram, FB etc.,
Responsibilities
Content Research Creation
Ad Management
Lead Generation
Creative Content Creation, Social Media Posts
Illustrative and graphical designs
Website Management, Search Engine Optimization
Work Location: Madipakkam, Chennai.
Immediate joiners are preferred.
For more details contact us at 9176033506/9791033506.